Dynamic Yield vs Personyze
Dynamic Yield
dynamicyield.comPersonyze
personyze.comSide by side
| Figure | Dynamic Yield | Personyze |
|---|---|---|
| Price from | — | $99/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 8 |
| Spec score · Conversion Rate Optimization Software | 7.5 (#27) | 8.7 (#5) |
| Spec score · Email Personalization Software | 7.4 (#18) | 8.8 (#1) |
| Channels | Experience OS supports personalized experiences across web, app, email, SMS, and other channels. | Higher plans add open-time email personalization, broadcast email and SMS, browser push notifications, and mobile SDK personalization. |
| Founded | 2012 | 2008 |
| Integrations | The platform offers prebuilt integrations, open APIs, and SDKs, and its site lists more than 65 certified technology and agency partners. | Listed connectors cover Shopify, Magento, WooCommerce, BigCommerce, Salesforce Commerce Cloud, WordPress, Drupal, Joomla, Wix, Squarespace, Webflow, Segment, Tealium, GA4, Salesforce, HubSpot, Dynamics 365, Zoho, Marketo, Mailchimp, Klaviyo, Brevo, Omnisend, ActiveCampaign, Zapier, Make, n8n, Slack and webhooks. |
| Personalization | The platform includes segmentation, targeting, recommendations, journey orchestration, search, optimization, and AI capabilities. | The platform supports behavioral targeting with 70+ attributes and real-time content changes across site elements. |
| Product | Experience OS helps teams build, test, and scale personalized digital experiences across the customer journey. | Personyze unifies visitor behavior and data to personalize pages, product recommendations, and emails in real time. |
| Security | The security page describes multi-factor authentication, vulnerability management, penetration testing, AWS hosting, and continuous security monitoring. | Personyze says it runs on AWS, separates customer data into distinct database tables, serves its dashboard, API, and tracking code over HTTPS, and performs monthly penetration testing. |
| Support | Dynamic Yield describes customer success services that combine customer success expertise with product knowledge. | Paid plans include email, chat, and 24/7 phone support; Starter and Growth include up to 1 and 2 hours of campaign build help monthly, respectively. |
Plans
Personyze
- FreeFree
- Personyze STARTER (Shopify)$99 a month
- Starter$149 a month
- Personyze LITE (Shopify)$249 a month
- Growth$250 a month
- Power$450 a month
- Enterprise$1,450 a month
- Personyze LITE annual (Shopify)$2,249 a year
In their own words
Dynamic Yield
Dynamic Yield’s Experience OS helps teams build, test, and scale personalized digital experiences across a customer journey. The platform provides segmentation, targeting, recommendations, journey orchestration, search, optimization, and AI capabilities across web, app, email, SMS, and other channels. Its AI is described as converting customer signals into predictions, recommendations, and next-best actions. Experience APIs support web-script implementations, API implementations, and API-only deployments across websites, apps, offline properties, and other channels. Listed testing options include A/B testing, dynamic allocation, and affinity allocation. A visual editor, server-side testing, mobile SDK, audience targeting, and feature flags are included. Integrations combine prebuilt connections, open APIs, SDKs, and more than 65 certified technology and agency partners. Dynamic Yield supports Android, iOS, web, and API access. It was founded in 2012 and is headquartered in Tel Aviv. Pricing is paid and available on request.
Personyze
Personyze uses visitor behavior and data to personalize website pages, product recommendations, and emails in real time. Behavioral targeting draws on more than 70 attributes, and the platform offers over 50 algorithms for recommending products and content. A/B and multivariate testing, including significance calculations, audience splits, and holdout groups, are included on every plan. Higher plans add email personalization at open time, broadcast email and SMS, browser push notifications, and mobile SDK personalization. Listed integrations include HubSpot, Salesforce, Twilio Segment, Tealium, Google Tag Manager, and the REST API. Consent controls can delay tracking until consent; the maker says gated mode does not read or write device data beforehand. Page views are the main usage meter, with overage charges in plan-specific blocks, and monthly users are not moved to a higher tier without consent. A free plan is available, and paid plans start at $149 per month.