| Price from | — | — |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 10 |
| Spec score · Ecommerce platforms | 9.0 (#25) | 9.2 (#11) |
| Spec score · No-Code E-Commerce Platforms | 9.1 (#4) | 8.7 (#10) |
| Abandoned cart recovery | Yes | Yes |
| App marketplace | Yes | SHOPLINE offers a marketplace containing self-developed and third-party plugins. |
| Digital products | Yes | Yes |
| Founded | 2002 | 2013 |
| Free plan | No | No |
| Headquarters | Preston, Lancashire, UK | Singapore |
| Hosting model | hosted | hosted |
| Legal entity | The privacy policy identifies the provider as EKM Systems Ltd, registered in England and Wales under company number 4774091. | Crunchbase lists the Singapore legal name as SHOPLINE Commerce Pte. Ltd. and the company as active and private. |
| Marketing | Built-in marketing tools include SEO support, Google Shopping feeds, email marketing, abandoned-cart recovery, loyalty points, reviews, live chat, blogging and social integrations. | SmartPush combines email, SMS, pop-ups, automated flows, segmentation and AI using data from memberships, subscriptions, reviews and wishlists. |
| Rating on Apple App Store | Apple says the EKM app has insufficient ratings or reviews to display an overview. | 4.0 out of 5 from 4 ratings |
| Rating on Capterra | 2.8 out of 5 from 4 reviews. | 4.0 out of 5 from 1 review |
| Rating on G2 | 4.3 out of 5 from 8 reviews. | 4.5 out of 5 from 2 reviews |
| Rating on Google Play | The Google Play listing shows no rating or rating count; it shows 100+ downloads. | 4.5 out of 5 from 59 reviews |
| Rating on Trustpilot | 4.2 out of 5 from 3,176 reviews. | 1.5 out of 5 from 61 reviews |