Emplifi vs Upcellia
Emplifi
emplifi.ioUpcellia
upcellia.comSide by side
| Figure | Emplifi | Upcellia |
|---|---|---|
| Price from | $1,249/mo | $19/mo |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 11 | 5 |
| Spec score · Social Customer Service Software | 8.6 (#5) | 7.7 (#15) |
| Audience | Emplifi says the platform is built for enterprise organizations seeking to consolidate their technology stack and align marketing, ecommerce, and customer service teams. | The company says it serves real clients in Spain and Peru, including clinics, real estate, ecommerce, academies and marketing agencies. |
| Headquarters | Columbus, Ohio, United States | Barcelona, Spain |
| Integrations | Emplifi advertises direct API access and integrations with existing technology stacks, while documentation lists commerce, loyalty, visual-marketing, SMS, ESP and other connectors. | The privacy policy lists integrations with Meta WhatsApp Cloud API, Facebook/Instagram Messaging and email; messages use Meta’s official API when enabled. |
| Product | Emplifi describes Emplifi Fuel as an autonomous customer experience platform connecting social marketing, commerce, and care. | Upcellia is an AI-powered business suite for SMBs in Spain and Latin America covering lead capture, omnichannel inbox, webchat, CRM, sales pipeline, activities, automations and AI agents. |
| Support | Customers needing technical help can visit the Emplifi Customer Center or create a support ticket. | Free, Essential and Advanced plans provide technical support via WhatsApp, while Premium adds priority WhatsApp support and scheduled meetings. |
Plans
Emplifi
- Social Marketing Essential$1,249 a month
- Social Marketing Advanced$2,499 a month
- Essential$1,249 a month
- Advanced$2,499 a month
- IntelligentPriced on request
- Social Care AdvancedPriced on request
- Social Care EssentialPriced on request
- Social Care IntelligentPriced on request
- Social Commerce AdvancedPriced on request
- Social Commerce EssentialPriced on request
Upcellia
- FreeFree
- PricingPage.plans.lite.name$19 a month
- Essential$69 a month
- Advanced$139 a month
- Premium$289 a month
In their own words
Upcellia
Upcellia is an AI-powered business suite for small and midsize businesses in Spain and Latin America, combining lead capture, customer conversations, CRM, sales pipelines, automations, and AI agents. Its inbox brings together WhatsApp Business, Instagram, Facebook Messenger, TikTok, and Webchat, with threaded conversations assignable to agents or departments. Teams can add private notes, tags, custom contact fields, and conversation states, and manage multiple branches or mailboxes. Cellia, its AI engine, handles text, voice, and audio and is trained on each company’s documents and processes with defined operating limits. Leads can also be captured automatically from Facebook and TikTok or through custom web forms. The Free plan is free and includes one channel, one user, one mailbox, 100 conversations per month, 100 contacts, and two months of history. Paid plans range from Lite at $19 a month to Premium at $289 a month; Essential is $69 a month. There is no free trial. Upcellia is available on Android, iOS, and the web, and states that it complies with EU GDPR.