EngageLab vs WatsBerry
EngageLab
engagelab.comWatsBerry
watsberry.comSide by side
| Figure | EngageLab | WatsBerry |
|---|---|---|
| Price from | $9/mo | ₹1,599/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 14 | 4 |
| Spec score · WhatsApp Marketing Software | 9.3 (#3) | 7.7 (#26) |
| Headquarters | Hong Kong; Singapore | Chennai, Tamil Nadu, India |
| Integrations | The WebPush product listing states that it supports a Shopify plugin. | The listed integrations include Shopify, WooCommerce, Slack, CleverTap, Google Reviews, Trustpilot, JudgeMe, Razorpay, and PayU. |
Plans
EngageLab
- Marketing AutomationPriced on request
- FreeFree
- Essentials$9 a month
- AppPushPriced on request
- CAPTCHAPriced on request
- EmailPriced on request
- EnterprisePriced on request
- LiveDeskPriced on request
- OTPPriced on request
- ProfessionalPriced on request
WatsBerry
- 14-day free planFree
- Starter₹1,599 a month
- Pro₹2,999 a month
- Growth₹5,999 a month
In their own words
EngageLab
EngageLab is a multi-channel customer engagement platform for businesses seeking to manage customer interactions, conversions, and retention. Its listed products include Marketing Automation, AppPush, WebPush, OTP, Silent Auth, CAPTCHA, Email, SMS, WhatsApp Business API, and LiveDesk. Marketing Automation provides visual journey design, templates, AI content generation, customer profiles, and revenue attribution analytics. It can send through AppPush, WebPush, Email, SMS, and WhatsApp. Developer resources include native Android, iOS, Java, and Web SDKs, REST APIs, and plugins for cross-platform development tools. WebPush supports browser notifications on Windows, macOS, and Android, plus Safari on iOS, and its listing includes a Shopify plugin. Data is stored in Singapore by default, with other selectable nodes in the United States, Germany, and Hong Kong. EngageLab supports two-factor authentication through Google Authenticator; SSO activation requires contacting sales. Pricing is on request, and billing varies by product, including usage, DAU scale, MEP scale, or peak request volume. A free trial is listed.
WatsBerry
WatsBerry is web-based WhatsApp marketing and automation software for businesses in India, with WhatsApp, built-in email, Instagram DM, and Messenger support. It uses Meta Embedded Signup with the official WhatsApp Cloud API; WatsBerry says it is a Meta Verified Technical Provider. Businesses can run broadcast campaigns, use templates and personalized variables, and configure rule-based bots or AI chatbots. The shared Team Inbox supports chat assignment and labels or tags, with human handoff for AI FAQ conversations. AI FAQ answers draw on Bot Knowledge, and questions with low confidence or missing knowledge can route to a fallback or a person. Shopify-connected stores can track campaign purchases, ROAS, delivery, opens, and clicks. Integrations include Shopify, WooCommerce, Slack, CleverTap, Google Reviews, Trustpilot, JudgeMe, Razorpay, and PayU. Plans include a 14-day free option after invite, Starter at ₹1,599/mo, Pro at ₹2,999/mo, and Growth at ₹5,999/mo; GST is extra on the paid monthly plans. Organizations can connect Shopify or WooCommerce, but not both, and abandoned-cart recovery is Shopify-only in the current release.