WatsBerry
watsberry.com
What it is
WatsBerry is web-based WhatsApp marketing and automation software for businesses in India, with WhatsApp, built-in email, Instagram DM, and Messenger support. It uses Meta Embedded Signup with the official WhatsApp Cloud API; WatsBerry says it is a Meta Verified Technical Provider. Businesses can run broadcast campaigns, use templates and personalized variables, and configure rule-based bots or AI chatbots. The shared Team Inbox supports chat assignment and labels or tags, with human handoff for AI FAQ conversations. AI FAQ answers draw on Bot Knowledge, and questions with low confidence or missing knowledge can route to a fallback or a person. Shopify-connected stores can track campaign purchases, ROAS, delivery, opens, and clicks. Integrations include Shopify, WooCommerce, Slack, CleverTap, Google Reviews, Trustpilot, JudgeMe, Razorpay, and PayU. Plans include a 14-day free option after invite, Starter at ₹1,599/mo, Pro at ₹2,999/mo, and Growth at ₹5,999/mo; GST is extra on the paid monthly plans. Organizations can connect Shopify or WooCommerce, but not both, and abandoned-cart recovery is Shopify-only in the current release.
Spec sheet
- Product
- WatsBerry is WhatsApp marketing and automation software with omnichannel features for businesses in India.Read 8 Oct 2026 · watsberry.com
- Integrations
- The listed integrations include Shopify, WooCommerce, Slack, CleverTap, Google Reviews, Trustpilot, JudgeMe, Razorpay, and PayU.Read 8 Oct 2026 · watsberry.com
- Security
- The WooCommerce integration guide says API keys are encrypted at rest.Read 8 Oct 2026 · watsberry.com
- Headquarters
- Chennai, Tamil Nadu, IndiaRead 28 Sep 2026 · watsberry.com
- AI FAQ
- AI FAQ answers are grounded in Bot Knowledge, and low-confidence or missing-knowledge questions route to fallback or a human.Read 8 Oct 2026 · watsberry.com
- Campaign analytics
- For Shopify-connected stores, campaigns can track purchases, ROAS, delivery, open, and click rates.Read 8 Oct 2026 · watsberry.com
- Channels
- The product supports WhatsApp, built-in email, Instagram DM, and Messenger.Read 8 Oct 2026 · watsberry.com
- Email price
- Built-in email marketing is billed from the wallet at 5 paise per email and is available on Pro and Growth.Read 8 Oct 2026 · watsberry.com
- Maker and headquarters
- WatsBerry is operated by Furiq Technologies Private Limited in Chennai, Tamil Nadu, India.Read 8 Oct 2026 · watsberry.com
- Messaging charges
- WatsBerry says it adds 0% markup on WhatsApp marketing messages and customers pay Meta directly for WhatsApp usage.Read 8 Oct 2026 · watsberry.com
- Official WhatsApp API
- WatsBerry says it is a Meta Verified Technical Provider and uses Meta Embedded Signup with the official WhatsApp Cloud API.Read 8 Oct 2026 · watsberry.com
- Store support limit
- An organization can connect either Shopify or WooCommerce, not both; abandoned-cart recovery is Shopify-only in the current release.Read 8 Oct 2026 · watsberry.com
- Support contact
- The public site lists [email protected] as its contact email.Read 8 Oct 2026 · watsberry.com
- Team Inbox
- Its shared Team Inbox supports chat assignment, labels or tags, and human handoff from AI FAQ.Read 8 Oct 2026 · watsberry.com
Plans and prices
14-day free plan Free 14-day free plan after invite Invite-only via waitlist · Meta WhatsApp usage billed separately Read 8 Oct 2026 · watsberry.com
Starter ₹1,599 a month Monthly; GST extra Single-user Team Inbox · WhatsApp campaigns, catalogue, rule-based bots Read 8 Oct 2026 · watsberry.com
Pro ₹2,999 a month Monthly; GST extra 2 workspace users · AI chatbots · Shopify/WooCommerce · campaign flows · email · cart recovery Read 8 Oct 2026 · watsberry.com
Growth ₹5,999 a month Monthly; GST extra 5 workspace users · social automation · webhooks Read 8 Oct 2026 · watsberry.com
Strong points and limits
Strong points
- Supports WhatsApp, email, Instagram DM, and Messenger.
- Shared inbox includes assignment and labels or tags.
- Shopify campaign analytics track purchases and ROAS.
- WhatsApp marketing messages have 0% added markup.
Limits
- Web platform only.
- Organizations cannot connect Shopify and WooCommerce together.
- Cart recovery is Shopify-only in the current release.
- Built-in email costs 5 paise per email.
Who it suits
WatsBerry suits businesses in India that want WhatsApp campaigns and automation alongside email or social messaging. Shopify stores may use its campaign analytics and Shopify-only cart recovery, while WooCommerce users can connect that store instead.
Verdict
WatsBerry lists its channels, inbox tools, integrations, and tiered monthly plans. Check the store connection limit and separate Meta WhatsApp usage charges when assessing fit.
Where Specifiction places it
- WhatsApp Marketing Software#26 of 727.7
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