EverTrue vs GoFundMe Pro
EverTrue
evertrue.com
GoFundMe Pro
pro.gofundme.comSide by side
| Figure | EverTrue | GoFundMe Pro |
|---|---|---|
| Price from | — | Free |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 3 |
| Spec score · Nonprofit Fundraising Software | 8.2 (#14) | 8.4 (#8) |
| Documentation and support | The Help Center provides basics, implementation, integrations, troubleshooting, tutorials, webinars, strategy guides and EverTrue University links. | The Help Center covers campaigns, design, reporting, transactions, integrations, Live Events, release notes and early-access features, with Academy videos and training resources. |
| Founded | 2010 | Crunchbase lists GoFundMe as founded in 2010 and headquartered in Redwood City, California. |
| Integrations | Named integrations include Eventbrite, Emma, Graduway, ThankView, Hustle, Windfall, Facebook, LinkedIn and Zillow. | The integration catalog includes native Salesforce Nonprofit Cloud, Education Cloud and Sales Cloud connections with NPSP support. |
| Licence | The terms describe EverTrue technology as proprietary and prohibit sublicensing, modification, derivative works and reverse engineering. | The terms grant nonprofits a limited, nonexclusive, nontransferable license and prohibit resale, hosting, reverse engineering and derivative works, indicating proprietary software rather than open source. |
| Praise: usability and support | Capterra reviewers repeatedly praise ease of use, responsive customer success and close collaboration on requested features. | Independent reviewers repeatedly praise the intuitive interface, attractive donation pages, easy campaign setup and responsive customer support. |
| Purpose | EverTrue alumni relations software helps educational institutions track and communicate with alumni. | GoFundMe Pro provides fundraising software for nonprofits, combining online fundraising, peer-to-peer campaigns, live events, and access to GoFundMe’s community. |
| Rating on Apple App Store | 4.8 out of 5 from 181 ratings | 3.7 out of 5 from 3 ratings |
| Rating on Capterra | 4.8 out of 5 from 63 reviews | 4.3 out of 5 from 122 reviews |
| Rating on G2 | 4.6 out of 5 from 253 reviews | 4.3 out of 5 from 147 reviews |
| Rating on GetApp | 4.8 out of 5 from 63 reviews | 4.3 out of 5 from 122 reviews |
| Security | EverTrue says it takes reasonable administrative and technical steps to protect personal data, while noting it cannot guarantee absolute security. | GoFundMe Pro says it maintains PCI DSS Level 1 compliance and uses AES-256 encryption, TLS 1.2+ transport security, OWASP-aligned secure coding, and tokenization. |
| Support | EverTrue’s terms provide email support Monday through Friday, 8 a.m. to 5 p.m. Eastern Time during the subscription term. | The pricing page says all plans include customer support and training through GoFundMe Pro Academy, with live sessions, on-demand resources, and optional add-ons. |
| What it does | EverTrue provides advancement, fundraising, alumni-engagement, prospect-research and donor-outreach software for educational institutions and nonprofits. | GoFundMe Pro is nonprofit fundraising software combining online donations, peer-to-peer campaigns, live events and access to GoFundMe's donor community. |
Plans
EverTrue
- EverTrue alumni relationsPriced on request
- EverTrue productsPriced on request
In their own words
EverTrue
EverTrue is alumni relations software for educational institutions that need to track and communicate with alumni. Profiles can combine information about Facebook engagement, event attendance, career progress, interests and giving. Users can segment alumni with more than 80 filters, while dynamic engagement scores track interactions with Facebook pages and posts. TrueView adds career information and job changes to profiles. The product also supports event and volunteer management, with mobile access to alumni information. Named integrations include Eventbrite, Emma, Graduway, ThankView and Hustle; CRM integrations include Salesforce, Blackbaud CRM, Raiser’s Edge NXT, Workday, Peoplesoft and Jenzabar. Access is available on Android, iOS and web. EverTrue says it takes reasonable administrative and technical steps to protect personal data but cannot guarantee absolute security. It also says Google API data is not shared with AI models or used to train generalized AI or machine-learning models. Pricing is on request, and each product has its own price point. The company was founded in 2010 and is headquartered in Boston.
GoFundMe Pro
GoFundMe Pro is fundraising software for nonprofits, with tools for online campaigns, peer-to-peer giving, and events. Its drag-and-drop builder lets organizations create fundraising pages without coding, and donation forms can use their branding and be embedded on their websites. Donors can give on a recurring basis, with Venmo and Apple Pay among the listed payment methods. The platform also supports event registration and check-in, livestream fundraising, and Nonprofit Pages on GoFundMe. GoFundMe Intelligence uses AI and campaign data to tailor donation forms; reporting includes donor, transaction, campaign, and channel data. Listed integrations include Salesforce, Google Analytics, Google Tag Manager, Constant Contact, Mailchimp, and HubSpot. GoFundMe Pro describes native Salesforce integrations for Nonprofit Cloud, Education Cloud, and Sales Cloud, with NPSP support. Essentials has no subscription or setup fees, though additional fees and add-ons may apply; custom pricing is listed for larger organizations. Organizations must be headquartered in the United States, but their programs can operate globally.