Factors.ai vs Leadberry
Factors.ai
factors.aiLeadberry
leadberry.comSide by side
| Figure | Factors.ai | Leadberry |
|---|---|---|
| Price from | $199/mo | $24/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 6 |
| Spec score · Visitor Identification Software | 9.0 (#1) | 8.9 (#2) |
| Spec score · Website Visitor Identification Software | 9.0 (#1) | 8.9 (#3) |
| Spec score · Website Visitor Tracking Software | 9.0 (#2) | 8.9 (#3) |
| Founded | 2019 | LinkedIn lists Leadberry as founded in 2016. |
| Funding | Inc42 reports more than $9.20 million raised across three rounds, including a $3.60 million seed round announced July 17, 2023. | GetLatka reports no disclosed funding and describes the business as bootstrapped in its founder interview summary. |
| Headquarters | Wilmington, Delaware, United States | Los Angeles, California, United States; Budapest, Hungary |
| Integrations | The integrations page lists HubSpot, Salesforce, Zoho CRM, Google, Meta, LinkedIn and Bing ads, Slack, Microsoft Teams, Segment, G2, Google Search Console, Zapier and Make.com. | Direct integrations listed by Leadberry include Pipedrive, Insightly, Salesflare, Zoho CRM, Zoho SalesIQ, Slack and Pabbly, with Zapier connectivity also supported. |
| Intended users | Factors describes its product as a demand-generation tool and presents solutions for early-stage startups, growth-stage startups, enterprises, demand-generation marketers, CMOs, and sales teams. | Leadberry lists sales teams, marketing teams, management and agencies as users. |
| Product | Factors describes itself as an account intelligence platform that unifies cross-channel intent signals and identifies companies visiting a website. | Leadberry is web-based B2B lead-generation software that converts website visitors into business leads. |
| Rating on G2 | 4.5 out of 5 from 244 reviews | 4.1 out of 5 from 17 reviews. |
| Rating on GetApp | 4.8 out of 5 from 20 reviews | 3.8 out of 5 from 10 reviews. |
| Rating on TrustRadius | 8.6 out of 10 from 2 ratings | TrustRadius lists three cloud plans and free access options but does not display a Leadberry review score on its pricing page. |
| Visitor identification | The product uses waterfall enrichment to identify more than 75% of anonymous website-company traffic and can associate likely visitor geography and job titles. | Leadberry identifies companies and organizations visiting a website from their IP address and says it does not identify individual visitors. |
| What it does | Factors.ai is a B2B account-intelligence and marketing analytics platform that combines website, CRM, advertising and intent data for go-to-market teams. | Leadberry is a web-based B2B lead-generation service that identifies organizations behind website visits and turns them into sales leads. |
Plans
Factors.ai
- FreeFree
- Lite$199 a month
- Basic$6,000 a year
- Growth$20,000 a year
- Enterprise$30,000 a year
Leadberry
- Leadberry LightFree
- Essential$24 a month
- Pro$34 a month
- Premium$44 a month
- Leadberry Ultimate$299 a month
- Ultimate$299 a month
In their own words
Factors.ai
Factors.ai is an account intelligence platform that identifies companies visiting a website and brings together cross-channel intent and engagement signals. It collects account-level signals from LinkedIn, Google, Meta and Bing campaigns, G2 pages and uploaded third-party sources. Its buyer-journey view combines account- and user-level engagement from awareness through a won deal, highlighting paths to wins and drop-off points. Predictive scores based on intent, engagement and fit are intended to help prioritize accounts for sales outreach and advertising. Factors says enrichment across multiple providers can reveal more than 75% of anonymous website traffic. It does not identify people individually, though geography and job-title filters can help narrow down likely visitors. Listed integrations include HubSpot, Salesforce, Zoho CRM, advertising platforms, Slack, Microsoft Teams, Segment, G2, Google Search Console, Zapier and Make.com. Web and API access are listed. Factors states it is SOC 2 Type II certified and GDPR, CCPA and PECR compliant. Paid plans start at $199/mo, with a free plan and 14-day trial listed.
Leadberry
Leadberry is web-based B2B lead-generation software that turns website visits into company leads. It uses IP addresses to identify visiting organizations, not individual visitors, and provides company names, website URLs, industries, bios, and social pages. Its people data can include names, positions, phone numbers, email addresses, LinkedIn connections, and Facebook and Twitter profiles. Visitor metrics show traffic source, visit count, time on site, and pages viewed. Users can filter leads by name, pageviews, time on site, visited URLs, campaign parameters, geolocation, and traffic source or medium. Leadberry says its AI filters residential ISPs, finds company names and industries, and analyzes visitors in milliseconds. Installation options include tracking code, Google Tag Manager, a WordPress plugin, and Wix. Direct integrations include Pipedrive, Insightly, Salesflare, Zoho CRM, Zoho SalesIQ, Slack, and Pabbly, with more available through Zapier. The free plan allows 25 unique leads monthly, one user, three websites, and 10 days of historical data. Paid plans start at $24 a month with annual billing; month-to-month pricing starts at $29.