Factors.ai vs Nalloo
Factors.ai
factors.ai
Nalloo
nalloo.comSide by side
| Figure | Factors.ai | Nalloo |
|---|---|---|
| Price from | $199/mo | €75/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 5 |
| Spec score · Visitor Identification Software | 9.0 (#1) | 7.9 (#15) |
| Spec score · Website Visitor Identification Software | 9.0 (#1) | 8.0 (#11) |
| Spec score · Website Visitor Tracking Software | 9.0 (#2) | 7.9 (#12) |
| CRM integrations | Official integrations include HubSpot, Salesforce, Leadsquared and Zoho, with company, deal, account or opportunity synchronization options. | Nalloo offers one-click OAuth integrations with HubSpot, Salesforce and Pipedrive. |
| Headquarters | Wilmington, Delaware, United States | Sant Cugat del Vallès, Barcelona, Spain |
| Product | Factors describes itself as an account intelligence platform that unifies cross-channel intent signals and identifies companies visiting a website. | Nalloo identifies the companies behind anonymous B2B website traffic by company name, domain and on-site intent. |
Plans
Factors.ai
- FreeFree
- Lite$199 a month
- Basic$6,000 a year
- Growth$20,000 a year
- Enterprise$30,000 a year
Nalloo
- FreeFree
- Pay as you go€0.20, paid once
- Starter€75 a month
- Scale€500 a month
- EnterprisePriced on request
In their own words
Factors.ai
Factors.ai is an account intelligence platform that identifies companies visiting a website and brings together cross-channel intent and engagement signals. It collects account-level signals from LinkedIn, Google, Meta and Bing campaigns, G2 pages and uploaded third-party sources. Its buyer-journey view combines account- and user-level engagement from awareness through a won deal, highlighting paths to wins and drop-off points. Predictive scores based on intent, engagement and fit are intended to help prioritize accounts for sales outreach and advertising. Factors says enrichment across multiple providers can reveal more than 75% of anonymous website traffic. It does not identify people individually, though geography and job-title filters can help narrow down likely visitors. Listed integrations include HubSpot, Salesforce, Zoho CRM, advertising platforms, Slack, Microsoft Teams, Segment, G2, Google Search Console, Zapier and Make.com. Web and API access are listed. Factors states it is SOC 2 Type II certified and GDPR, CCPA and PECR compliant. Paid plans start at $199/mo, with a free plan and 14-day trial listed.
Nalloo
Nalloo identifies companies behind anonymous B2B website traffic, including company name, domain, and on-site intent. Company details can include industry, size, headquarters, founding year, and technology hints from public sources. It connects to HubSpot, Salesforce, and Pipedrive through one-click OAuth integrations; an optional IMAP inbox scanner can also surface and enrich companies that have emailed you. Branded nll.me short links provide company-level click attribution. Nalloo says it identifies companies rather than people, stores no personal profiles or PII for visitor identification, and hashes visitor IPs inside the EU. Its approximately 13 KB JavaScript tracker loads asynchronously, with installation instructions for WordPress, Shopify, Webflow, Google Tag Manager, and plain HTML. The free plan is billed at €0 forever and includes 50 monthly identifications. Pay as you go costs €0.20 per token with no monthly fee. Starter is €75/mo and Scale is €500/mo; Enterprise pricing is custom. New-company identification pauses at the allowance limit unless pay-as-you-go is enabled.