Factors.ai vs Zymplify
Factors.ai
factors.aiZymplify
zymplify.comSide by side
| Figure | Factors.ai | Zymplify |
|---|---|---|
| Price from | $199/mo | £200/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 5 | 10 |
| Spec score · Account-Based Marketing Software | 8.9 (#2) | 7.8 (#13) |
| Account scoring | Factors prioritizes accounts with predictive scores based on fit, intent and engagement signals. | Research Quadrant segments account readiness into Initial, Interested, Active, and In-Depth stages. |
| Headquarters | Wilmington, Delaware, United States | Portstewart, Northern Ireland |
| Integrations | The integrations page lists HubSpot, Salesforce, Zoho CRM, Google, Meta, LinkedIn and Bing ads, Slack, Microsoft Teams, Segment, G2, Google Search Console, Zapier and Make.com. | The homepage names HubSpot and Salesforce as example integrations and says intent signals and contact data can be pushed to other tools. |
| Intended users | Factors describes its product as a demand-generation tool and presents solutions for early-stage startups, growth-stage startups, enterprises, demand-generation marketers, CMOs, and sales teams. | The homepage presents the product for B2B sales, marketing, RevOps, and customer success teams. |
| Product | Factors describes itself as an account intelligence platform that unifies cross-channel intent signals and identifies companies visiting a website. | Zymplify describes itself as an intent-driven platform that identifies in-market buyers, monitors behaviour in real time, and activates coordinated outreach. |
| Security | Factors states it is SOC 2 Type II certified and GDPR, CCPA, and PECR compliant. | The Trust Centre lists GDPR and CPRA compliance, ISO 27001 certification with 2026 status marked pending, and independent penetration testing by NCC Group. |
Plans
Factors.ai
- FreeFree
- Lite$199 a month
- Basic$6,000 a year
- Growth$20,000 a year
- Enterprise$30,000 a year
Zymplify
- Marketing£200 a month
- Prospector£200 a month
- Success£200 a month
- Demand Gen£300 a month
- Sales Engagement£300 a month
- Demand Generation£600 a month
- Sales Acceleration£600 a month
- Revenue£900 a month
- Revenue Optimisation£1,000 a month
- Buyer Intent£1,300 a month
In their own words
Factors.ai
Factors.ai is an account intelligence platform that identifies companies visiting a website and brings together cross-channel intent and engagement signals. It collects account-level signals from LinkedIn, Google, Meta and Bing campaigns, G2 pages and uploaded third-party sources. Its buyer-journey view combines account- and user-level engagement from awareness through a won deal, highlighting paths to wins and drop-off points. Predictive scores based on intent, engagement and fit are intended to help prioritize accounts for sales outreach and advertising. Factors says enrichment across multiple providers can reveal more than 75% of anonymous website traffic. It does not identify people individually, though geography and job-title filters can help narrow down likely visitors. Listed integrations include HubSpot, Salesforce, Zoho CRM, advertising platforms, Slack, Microsoft Teams, Segment, G2, Google Search Console, Zapier and Make.com. Web and API access are listed. Factors states it is SOC 2 Type II certified and GDPR, CCPA and PECR compliant. Paid plans start at $199/mo, with a free plan and 14-day trial listed.
Zymplify
Zymplify is a browser-based platform for finding B2B buyers showing purchase intent and coordinating outreach. It combines buyer intent from more than 20 sources, including account, contact, and website signals. Research Quadrant places accounts into Initial, Interested, Active, and In-Depth readiness stages; teams can also use intent spikes, contact search, lookalike audiences, and ICP, role, and firmographic filters. Live signals can trigger automated workflows, sales cadences, or paid campaigns across email, social, blogs, PPC, and LinkedIn audiences. Built-in tools include CRM functions, sales cadences, marketing automation, campaign builders, audience segmentation, and pipeline management. Prospecting includes verified contacts, direct dials, validated emails, and more than 30 filters. HubSpot and Salesforce are named integrations, and data can be sent to other tools. Zymplify reports coverage of more than 20 million companies, 209 million verified contacts, and 1.4 billion matched IPs. Plans start at £200/mo, and the homepage advertises a seven-day trial with 50 free leads. It is based in Portstewart, Northern Ireland, and lists web and extension platforms.