Goava vs ICP Lens
Goava
goava.comICP Lens
icplens.comSide by side
| Figure | Goava | ICP Lens |
|---|---|---|
| Price from | €200/mo | $79/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| Plans published | 6 | 3 |
| Spec score · Ideal Customer Profile Software | 8.6 (#4) | 7.7 (#10) |
| Purpose | Goava is a sales intelligence platform that helps Nordic sales teams find and prioritize leads and enrich CRM company data. | ICP Lens turns CRM CSV or Excel exports into scored ideal customer profiles for B2B sales and marketing teams. |
| Security | Goava says it has physical, technical, and organizational safeguards and regularly updates and tests its security measures. | The privacy policy says account information and analysis output are stored in an encrypted database with row-level security. |
| Support | Goava says new customers receive free onboarding online or onsite and ongoing daily support. | Starter includes email support, Growth includes priority email support, and Agency includes a dedicated 90-minute onboarding call. |
Plans
Goava
- Enrich FreeFree
- Enrich Premium2,000 SEK a month
- EnrichFree
- Enrich Premium€200 a month
- Discover Starter€390 a month
- Discover Premium€590 a month
In their own words
Goava
Goava is a sales intelligence platform for Nordic sales teams. Its Discover product analyzes customers and active deals to recommend leads using an ICP-based Goava Score and timing signals. Enrich adds company information to CRM records, including through company matching and automatic updates. Goava also describes agents that research companies, monitor events, qualify prospects, and can send results to a CRM. Its company database draws on open and public data, with coverage listed for Sweden, Norway, Denmark, and Finland. Integrations include HubSpot, Salesforce, SuperOffice, Pipedrive, Microsoft Dynamics 365, Upsales, Lime CRM, and Zapier. Goava is available on Android, iOS, and the web. A free plan is available, and paid pricing starts at 2,000 SEK/mo; the English home page advertises a 7-day free trial. New customers receive free online or onsite onboarding and ongoing daily support, according to Goava.