Goava vs Telepath

Goava is a sales intelligence platform for Nordic sales teams. Its Discover product analyzes customers and active deals to recommend leads using an ICP-based Goava Score and timing signals. Enrich adds company information to CRM records, including through company matching and automatic updates. Goava also describes agents that research companies, monitor events, qualify prospects, and can send results to a CRM. Its company database draws on open and public data, with coverage listed for Sweden, Norway, Denmark, and Finland. Integrations include HubSpot, Salesforce, SuperOffice, Pipedrive, Microsoft Dynamics 365, Upsales, Lime CRM, and Zapier. Goava is available on Android, iOS, and the web. A free plan is available, and paid pricing starts at 2,000 SEK/mo; the English home page advertises a 7-day free trial. New customers receive free online or onsite onboarding and ongoing daily support, according to Goava.

Telepath helps B2B SaaS and FinTech teams using HubSpot identify patterns in won business and assess open deals against them. Its free ICP Analysis Report reviews uploaded closed-won deals and returns customer segments, win patterns, recommendations, and a data quality audit. The T-Score rates an open deal from 0 to 100 for similarity to historical wins; deals with too little data remain unscored. Reader connects to HubSpot with read-only access by default and syncs every 24 hours. It scores up to 250 recently created open deals per sync and includes the /telepath-focus Slack command. Vision raises the limit to 1,000 deals per sync and adds rep coaching and priority support. Oracle supports uncapped open deals, custom integrations, API access, and a named account manager. Paid plans can add external firmographic data, including technographics, headcount bands, and funding stage. The maker says Pro works best with at least 50 closed-won deals, though fewer can still offer directional insights. Reader is £500/month, Vision £1,500/month, and Oracle £3,000/month; there is no free trial.