GoFundMe Pro vs Ketto

GoFundMe Pro is fundraising software for nonprofits, with tools for online campaigns, peer-to-peer giving, and events. Its drag-and-drop builder lets organizations create fundraising pages without coding, and donation forms can use their branding and be embedded on their websites. Donors can give on a recurring basis, with Venmo and Apple Pay among the listed payment methods. The platform also supports event registration and check-in, livestream fundraising, and Nonprofit Pages on GoFundMe. GoFundMe Intelligence uses AI and campaign data to tailor donation forms; reporting includes donor, transaction, campaign, and channel data. Listed integrations include Salesforce, Google Analytics, Google Tag Manager, Constant Contact, Mailchimp, and HubSpot. GoFundMe Pro describes native Salesforce integrations for Nonprofit Cloud, Education Cloud, and Sales Cloud, with NPSP support. Essentials has no subscription or setup fees, though additional fees and add-ons may apply; custom pricing is listed for larger organizations. Organizations must be headquartered in the United States, but their programs can operate globally.

Ketto is an online intermediary for crowdfunding medical, social, and charitable causes, connecting campaigners with contributors. It lists fundraising options for individuals, NGOs, corporates, and education causes, and supports recurring donations. Campaign features depend on the plan: Bronze includes automated story creation, while Silver and Gold provide personalised stories. Gold also lists campaign visibility from Ketto. Plus & Amplify adds promotions and advertising, social media marketing, a crowdfunding coach, and a whitelabel microsite. Videographers can help campaigners with fundraiser videos from ideation and scripting through production and post-production. The service is available on Android, iOS, and web. Ketto lists a 3% fee for local and foreign payment gateways, with 18% GST charged on the success fee and gateway fee. Campaigners must submit required documents and complete identity verification before withdrawing funds. After a withdrawal request, INR payouts can take 1–2 working days and USD payouts 5–7 working days. Ketto is headquartered in Mumbai, Maharashtra, India.