GoFundMe Pro vs Virtuous
GoFundMe Pro
pro.gofundme.comVirtuous
virtuous.orgSide by side
| Figure | GoFundMe Pro | Virtuous |
|---|---|---|
| Price from | Free | — |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 7 |
| Spec score · Donation Management | 8.5 (#10) | 7.6 (#17) |
| Integrations | The integration catalog includes native Salesforce Nonprofit Cloud, Education Cloud and Sales Cloud connections with NPSP support. | Virtuous offers dozens of native integrations, Zapier automations, an app marketplace and an open API. |
| Limit: pricing | Reviewers commonly describe annual subscriptions, donor fees and transaction fees as expensive or poor value for smaller nonprofits. | Reviewers and directory analysis say pricing is quote-only, add-ons cost extra and the total can be difficult for smaller nonprofits to absorb. |
| Rating on Apple App Store | 3.7 out of 5 from 3 ratings | 2.5 out of 5 from 27 ratings |
| Rating on G2 | 4.3 out of 5 from 147 reviews | 4.3 out of 5 from 296 reviews |
| Rating on GetApp | 4.3 out of 5 from 122 reviews | 4.6 out of 5 from 48 reviews |
| Rating on Google Play | 4.2 out of 5 from 6 reviews | 2.3 out of 5 from 7 reviews |
| Security | GoFundMe Pro says it maintains PCI DSS Level 1 compliance and uses AES-256 encryption, TLS 1.2+ transport security, OWASP-aligned secure coding, and tokenization. | The security page states AES-256 encryption at rest, TLS 1.2 or newer in transit, isolated databases, daily backups and point-in-time and long-term recovery. |
| Support | The pricing page says all plans include customer support and training through GoFundMe Pro Academy, with live sessions, on-demand resources, and optional add-ons. | Contract support includes in-app chat, email, scheduled phone support, error correction and generally released updates; custom external-BI reports are excluded. |
| What it does | GoFundMe Pro is nonprofit fundraising software combining online donations, peer-to-peer campaigns, live events and access to GoFundMe's donor community. | Virtuous is a cloud fundraising platform for nonprofits combining donor CRM, fundraising, marketing, volunteer management and analytics. |
Plans
Virtuous
- PlatformPriced on request
- EnterprisePriced on request
- Virtuous AnalyticsPriced on request
- Virtuous InsightsPriced on request
- Virtuous MomentumPriced on request
- Virtuous RaisePriced on request
- Virtuous VolunteerPriced on request
In their own words
GoFundMe Pro
GoFundMe Pro is fundraising software for nonprofits, with tools for online campaigns, peer-to-peer giving, and events. Its drag-and-drop builder lets organizations create fundraising pages without coding, and donation forms can use their branding and be embedded on their websites. Donors can give on a recurring basis, with Venmo and Apple Pay among the listed payment methods. The platform also supports event registration and check-in, livestream fundraising, and Nonprofit Pages on GoFundMe. GoFundMe Intelligence uses AI and campaign data to tailor donation forms; reporting includes donor, transaction, campaign, and channel data. Listed integrations include Salesforce, Google Analytics, Google Tag Manager, Constant Contact, Mailchimp, and HubSpot. GoFundMe Pro describes native Salesforce integrations for Nonprofit Cloud, Education Cloud, and Sales Cloud, with NPSP support. Essentials has no subscription or setup fees, though additional fees and add-ons may apply; custom pricing is listed for larger organizations. Organizations must be headquartered in the United States, but their programs can operate globally.