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Virtuous

virtuous.org

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Spec score 7.6 #17 of 27 in Donation Management

Spec sheet

What it does
Virtuous is a cloud fundraising platform for nonprofits combining donor CRM, fundraising, marketing, volunteer management and analytics.Read 15 Oct 2026 · virtuous.org
Product
Virtuous is a responsive fundraising platform for nonprofits that combines donor management, marketing, fundraising, analytics, and automation.Read 11 Oct 2026 · virtuous.org
API
The API documentation covers separate APIs for CRM+, Raise, Momentum, Analytics, Insights and Volunteer.Read 15 Oct 2026 · virtuous.org
Integrations
Virtuous offers dozens of native integrations, Zapier automations, an app marketplace and an open API.Read 15 Oct 2026 · virtuous.org
Mobile apps
Virtuous Volunteer links to downloads for iOS and Android in the App Store and Google Play.Read 11 Oct 2026 · virtuous.org
Security
The security page states AES-256 encryption at rest, TLS 1.2 or newer in transit, isolated databases, daily backups and point-in-time and long-term recovery.Read 15 Oct 2026 · virtuous.org
Compliance
Virtuous states that it maintains SOC 2 Type II, HIPAA and PCI DSS controls and supports SSO, MFA, role-based permissions and audit logs.Read 15 Oct 2026 · virtuous.org
Support
Contract support includes in-app chat, email, scheduled phone support, error correction and generally released updates; custom external-BI reports are excluded.Read 15 Oct 2026 · virtuous.org
Company
LinkedIn lists Virtuous as a privately held Phoenix, Arizona software company founded in 2014 with 51–200 employees.Read 15 Oct 2026 · linkedin.com
AI fundraising
Momentum prioritizes donor outreach, drafts personalized emails and creates engagement plans for major and mid-level gift officers.Read 15 Oct 2026 · virtuous.org
Analytics
Insights and Analytics provide predictive donor modeling, dashboards, role-based reporting, filters and data exports.Read 15 Oct 2026 · virtuous.org
API authentication
Virtuous documents OAuth 2.0 token authentication and supports two-factor authentication for account access.Read 15 Oct 2026 · virtuous.org
Automation
CRM+ automates workflows and personalized donor engagement sequences based on donor behavior.Read 11 Oct 2026 · virtuous.org
CRM
CRM+ provides donor profiles, gift and contact management, query tools, receipting, donor portals and customizable objects and fields.Read 15 Oct 2026 · virtuous.org
Documentation
The help center provides how-to articles, videos, API guides, integration guidance, release notes and Virtuous Academy training.Read 15 Oct 2026 · support.virtuous.org
Donor insights
Virtuous Insights uses machine learning to identify giving likelihood, churn risk, planned gift, and upgrade opportunities.Read 11 Oct 2026 · virtuous.org
Events
Virtuous supports virtual, hybrid and in-person event production, registration and ticketing.Read 15 Oct 2026 · virtuous.org
Extensibility
Developers can build marketplace integrations or custom connections using the open API, webhooks and Zapier.Read 15 Oct 2026 · support.virtuous.org
Funding and ownership
Crunchbase lists private-equity backing, 11 investors including Susquehanna Growth Equity and Fulcrum Equity Partners, and acquisitions of RaiseDonors, VOMO and Momentum.Read 15 Oct 2026 · crunchbase.com
Legal name
Crunchbase identifies the legal entity as Virtuous Software, Inc.Read 15 Oct 2026 · crunchbase.com
Limit: migration and learning curve
Reviews mention difficult migrations, substantial training time and missing features during early adoption.Read 15 Oct 2026 · softwareadvice.com
Limit: mobile app
App Store reviewers report limited functionality, inability to process gifts and login token problems.Read 15 Oct 2026 · apps.apple.com
Limit: performance and support delays
Some reviewers report slow page loading, delayed support responses and uneven support quality during busy periods.Read 15 Oct 2026 · softwareadvice.com
Limit: pricing
Reviewers and directory analysis say pricing is quote-only, add-ons cost extra and the total can be difficult for smaller nonprofits to absorb.Read 15 Oct 2026 · g2.com
Limit: reporting and customization
Reviewers report limited dashboard and query customization, clunky reporting and a need for more formatting options.Read 15 Oct 2026 · g2.com
Marketing automation
The platform supports email, SMS, multichannel campaigns, donor journeys, workflow automation and automated task management.Read 15 Oct 2026 · virtuous.org
Notable news: AI roadmap
Virtuous' Respond 2026 product hub describes continuous workflow automation as available and AI Data Explorer, agent workflows and a custom app marketplace as in development.Read 15 Oct 2026 · product.virtuous.org
Notable news: marketplace launch
Virtuous announced its unified partner marketplace in March 2025, adding searchable integration listings and configuration links inside CRM+.Read 15 Oct 2026 · support.virtuous.org
Online giving
Raise provides customizable donation forms, landing pages, recurring and project-based giving, donor portals and real-time reporting.Read 15 Oct 2026 · virtuous.org
Praise: support
Reviewers often describe Virtuous support and onboarding as responsive, knowledgeable and helpful.Read 15 Oct 2026 · g2.com
Praise: usability and automation
Independent reviewers repeatedly praise the user-friendly interface, donor journeys, workflow automation, query tools and all-in-one nonprofit coverage.Read 15 Oct 2026 · softwareadvice.com
Rating on Apple App Store
2.5 out of 5 from 27 ratingsRead 15 Oct 2026 · apps.apple.com
Rating on G2
4.3 out of 5 from 296 reviewsRead 15 Oct 2026 · g2.com
Rating on GetApp
4.6 out of 5 from 48 reviewsRead 15 Oct 2026 · getapp.com
Rating on Google Play
2.3 out of 5 from 7 reviewsRead 15 Oct 2026 · play.google.com
Rating on Software Advice
4.6 out of 5 from 48 reviewsRead 15 Oct 2026 · softwareadvice.com
System status
Virtuous publishes live status and incident-history pages for its responsive platform, Volunteer and Giving Pro services.Read 15 Oct 2026 · virtuous.org
Target customers
Virtuous describes its platform as fundraising software purpose-built for nonprofit organizations.Read 11 Oct 2026 · virtuous.org
Volunteer integrations
Virtuous Volunteer lists CRM connections to Virtuous CRM+, Salesforce, Rock RMS, Planning Center, and Church Community Builder, plus background check integrations with Checkr and Sterling Volunteers.Read 11 Oct 2026 · virtuous.org
Volunteer management
Volunteer tools cover recruitment, onboarding, scheduling, communications, reporting and a customizable volunteer hub.Read 15 Oct 2026 · virtuous.org

Plans and prices

Platform Priced on request Designed for nonprofits with annual fundraising revenue up to $5 million · unlimited users Read 15 Oct 2026 · virtuous.org
Enterprise Priced on request For nonprofits with annual fundraising revenue over $5 million Read 15 Oct 2026 · virtuous.org
Virtuous Analytics Priced on request Business intelligence · role-based reporting · filters · exports Read 15 Oct 2026 · virtuous.org
Virtuous Insights Priced on request Donor insights · predictive machine learning · segmentation · dashboards and scoring Read 15 Oct 2026 · virtuous.org
Virtuous Momentum Priced on request Prioritized donor inbox · personalized email drafting · donor engagement plans · CRM logging and alerts Read 15 Oct 2026 · virtuous.org
Virtuous Raise Priced on request Custom donation forms · landing pages · project-based giving · real-time reports Read 15 Oct 2026 · virtuous.org
Virtuous Volunteer Priced on request Volunteer onboarding and scheduling · email, SMS and in-app communication · reporting · CRM and SSO integration Read 15 Oct 2026 · virtuous.org

Every Virtuous plan and price →

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