Google Tag Manager vs Ours Privacy Tag Manager
Google Tag Manager
marketingplatform.google.comOurs Privacy Tag Manager
oursprivacy.comSide by side
| Figure | Google Tag Manager | Ours Privacy Tag Manager |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | — | Yes |
| Plans published | 2 | 4 |
| Spec score · Tag Management Software | 6.3 (#13) | 7.5 (#10) |
Plans
Google Tag Manager
- Tag ManagerPriced on request
- Tag Manager 360Priced on request
Ours Privacy Tag Manager
- CorePriced on request
- EnterprisePriced on request
- Enterprise+Priced on request
- EssentialPriced on request
In their own words
Google Tag Manager
Google Tag Manager has no write-up on Specifiction yet; its figures are above.
Ours Privacy Tag Manager
Ours Privacy Tag Manager is a paid, HIPAA-compliant system for deploying website tracking tags, scripts, and analytics tools without code. Tag data routes through the customer’s domain and is processed server side before delivery, while the script can also use that domain. The maker says this avoids client-side pixels, third-party network requests, and browser data exposure. Eighteen native trigger types include element visibility, exit intent, fullscreen changes, and error capture. Tags, triggers, and variables can be published separately, with version history recording authors and changelogs. Tags follow consent decisions from the Global Consent Center and stop when visitors opt out of a category. The system reads the standard Google Tag Manager dataLayer format with a configurable name, and the maker advertises more than 150 integrations. It is in beta. Pricing is custom, based on tracked users, integrations, and support, with no free plan.