GuestMaker vs HoteSoft Guest CRM
GuestMaker
hotelinking.comHoteSoft Guest CRM
hotesoft.comSide by side
| Figure | GuestMaker | HoteSoft Guest CRM |
|---|---|---|
| Price from | — | $8.25/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 0 | 7 |
| Spec score · Hospitality CRM Software | 7.2 (#22) | 8.6 (#6) |
| API | GuestMaker provides an open REST API and webhooks for connecting systems and accessing guest, booking and reservation data. | HoteSoft states that it offers a RESTful API with documentation, webhooks and real-time data feeds for external CRM, ERP and loyalty systems. |
| Founded | 2016 | HoteSoft says it was founded in 2014 by hotel-industry veterans. |
| Guest profiles | Guest profiles can combine PMS, booking, Wi-Fi, chatbot, review and loyalty data, with email verification and duplicate resolution. | Guest CRM profiles include stay history, lifetime value, repeat rate, room and spending details, preferences, feedback, ratings, and VIP, corporate, or loyalty tags. |
| Integrations | The product page names Opera, Mews and Cloudbeds among 50+ PMS integrations, and also lists Quicktext, HiJiffy, Asksuite, ReviewPro, TrustYou and Revinate. | Named connections include Booking.com, Expedia, Airbnb, Hotels.com, Agoda, TripAdvisor, Vrbo, Stripe, PayPal, Square, Worldpay, Adyen, SagePay, Amadeus, Sabre, Galileo and key-card systems. |
| Intended customers | Hotelinking describes its platform as designed for hotel groups and says it has grown alongside hotels and hotel chains since 2016. | The brochure says HoteSoft is built for independent hotels, boutique chains, and global groups. |
| Product | GuestMaker is an omnichannel hotel CRM for hotel chains and groups that connects guest data across the guest journey. | HoteSoft is a cloud hotel-management platform with a Guest CRM module for hotel operations and guest engagement. |
| Security | Hotelinking says its services run in AWS EU regions in Ireland and use TLS 1.2 or higher in transit and AES-256 encryption at rest. | The vendor claims AES-256 encryption at rest, TLS 1.3 in transit, PCI DSS Level 1, GDPR compliance and ISO 27001 certification. |
| Support | Hotelinking’s location page lists a support phone number, +34 871 66 11 11, and gives its office address in Palma, Spain. | The brochure lists 24/7 live chat, email support with a 2-hour response SLA, and a knowledge base with more than 400 articles and videos. |
Plans
HoteSoft Guest CRM
- Advanced Reports Module$99 a year
- Dedicated Onboarding & Training$199, paid once
- Custom booking widget + live chat$299 a year
- Starter$299 a year
- White-label Mobile App$499 a year
- Pro$699 a year
- Enterprise$1,499 a year
In their own words
GuestMaker
GuestMaker is a multichannel hotel CRM for unifying guest information and automating communication before, during, and after stays. It supports hotel groups managing multiple hotels and brands. Campaigns can cover booking confirmations, upsells, guest messages, review requests, and win-back activity across pre-stay, in-stay, and post-stay stages. Guest profiles can combine PMS, booking, Wi-Fi, chatbot, review, and loyalty data, with email verification and duplicate resolution. Event-triggered workflows and a visual flow editor are included in every plan. Email tools provide drag-and-drop or HTML creation, AI assistance, audience segmentation, and campaign reports. Users can create unlimited segments with AND/OR filters based on guest, booking, behavioral, and revenue data. GuestMaker names Opera, Mews, and Cloudbeds among more than 50 PMS integrations, and also lists Quicktext, HiJiffy, Asksuite, ReviewPro, TrustYou, and Revinate. An open REST API and webhooks connect systems and expose guest, booking, and reservation data. It is a paid web and API service with pricing on request.
HoteSoft Guest CRM
HoteSoft Guest CRM is a guest-management module in HoteSoft’s cloud hotel platform. It gives hotels guest profiles with stay history, lifetime value, repeat rate, room and spending details, preferences, feedback, ratings, and VIP, corporate, or loyalty tags. Staff can message guests from their profiles, segment them, and send targeted email campaigns. The wider platform centralizes bookings from online travel agencies, the hotel website, and walk-ins, with group booking support and automated confirmation emails. HoteSoft lists connections to booking, payment, travel, and key card systems, along with a documented REST API, webhooks, and real-time data feeds. The platform is offered for Android, iOS, and web, with API access listed. Starter costs $299 a year or $29/month billed monthly, and covers up to 20 rooms and 3 users. Pro and Enterprise add higher capacity and features including channel management, marketing automation, and API access. A 14-day trial is offered without a credit card.