Happ vs Wootric

Happ is experience management software and consulting for collecting feedback, interpreting it, and coordinating follow-up. Customizable surveys and smart triggers gather real-time responses through web, mobile, email, SMS, QR codes, and in-app surveys. AI-powered analytics, dashboards, and trend detection turn responses into insights. Teams can use automated workflows, real-time alerts, and collaboration tools to act on feedback. Reporting includes customizable dashboards, NPS tracking, and automated executive reports. Happ says it serves organisations of all sizes, works with more than 20 enterprise clients, captures more than 10 million feedback items annually, and processes 10 million transactions per year. The service supports Android, iOS, and web. Pricing is on request, with a personalised demo rather than a stated self-serve signup. Happ was founded in 2015 and is headquartered in London.

Wootric provides customer experience management and feedback software, with surveys for Net Promoter Score, customer satisfaction, and customer effort score. Surveys can be delivered in-app, by email, mobile, SMS, Intercom Messenger, link, or QR code. Feedback themes can be categorized with custom tags or machine learning; scores can route feedback to teams or trigger workflows in CRM and support platforms. Every plan includes unlimited responses from up to 25,000 customers. Professional covers one journey point, one metric, up to five seats, and self-service support. Growth includes three journey points, up to 10 seats, premium support, and advanced survey targeting. Voice of the Customer adds CXInsight, text and sentiment analytics, feedback imports, and custom dashboards and reporting. Integrations include Salesforce, Intercom, ServiceNow, Segment, HubSpot, Gainsight, Zendesk, Slack, Mixpanel, and Freshdesk. Its API can access and update end users, responses, and declines. Wootric was founded in 2014 and is headquartered in Salt Lake City, Utah. It has no free plan; a free trial is available, with no duration specified. Pricing is available by request.