Hightouch vs Stape
Hightouch
hightouch.com
Stape
stape.ioSide by side
| Figure | Hightouch | Stape |
|---|---|---|
| Price from | $350/mo | $8/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 9 | 7 |
| Spec score · Event Tracking Software | 9.2 (#1) | 8.8 (#4) |
| Compliance | Hightouch lists ISO 27001 certification, SOC 2 and SOC 3 compliance, HIPAA compliance, and GDPR compliance among its security features. | Stape's company timeline says it obtained ISO, SOC 2, HIPAA, and GDPR compliances in January 2024. |
| Documentation | The documentation covers models, sync setup, scheduling, CDC, debugging, integrations, security, APIs, CLI and event contracts. | The developer documentation covers API usage, SDKs, GTM sandboxed API IntelliSense, CMS integrations and release notes. |
| Integrations | The integration catalog lists more than 300 sources, destinations and extensions, including Snowflake, BigQuery, Salesforce, HubSpot, Google Ads, Facebook Ads and Kafka. | Listed integrations include Shopify, WordPress, Magento, BigCommerce, Wix, PrestaShop, Salla, Shopware, Odoo, and Drupal. |
| Product | Hightouch describes itself as an agentic marketing platform and composable customer data platform for using customer data and AI in marketing workflows. | Stape describes itself as an all-in-one platform for server-side tagging, with infrastructure, scripts, tags, gateways, plugins, and apps. |
| Rating on Capterra | 4.5 out of 5 from 2 reviews. | 5.0 out of 5 from 7 reviews for Stape Global Server GTM Hosting. |
| Rating on G2 | 4.6 out of 5 from 419 reviews. | 4.2 out of 5 from 5 reviews for the stape.io product profile. |
| Rating on Software Advice | 4.5 out of 5 from 2 reviews. | The Software Advice page presents Stape Global Server GTM Hosting user reviews and includes a five-star review praising production-grade hosting without running personal servers. |
| SDKs | Events documentation lists SDKs for JavaScript, Node.js, Ruby, Go, PHP, Java, Python, iOS, Android, React Native, Flutter and C#. | Stape documents PHP, Node.js, Android and iOS SDKs for sending events to server-side GTM data clients. |
| Security | Hightouch states it does not store customer data, runs queries directly on the customer’s warehouse, and transfers data to destinations without storing it. | Stape says its GTM server containers are isolated from one another and hosted in Google Cloud data centers using Google Kubernetes Engine with recommended security settings. |
| Security certifications | Hightouch states that it maintains SOC 2 Type 2 compliance and ISO 27001 certification and supports HIPAA, GDPR and CCPA requirements. | Stape states that it has ISO 27001 certification, SOC 2 Type 2, HIPAA, GDPR and DORA compliance claims. |
| Support | Composable CDP plans list dedicated expert support, and the pricing page describes dedicated Slack, a dedicated customer success manager, onboarding, and custom support SLAs. | Stape advertises human 24/7 customer support and maintains a community forum and training resources. |
| What it does | Hightouch moves trusted warehouse data into operational tools, which it calls Reverse ETL. | Stape provides managed infrastructure for server-side Google Tag Manager, conversion APIs, gateways, tracking apps, templates and related tools. |
Plans
Hightouch
- FreeFree
- Self-servePriced on request
- Basic Reverse ETLFree
- FreeFree
- Starter$350 a month
- Pro$800 a month
- Agentic Marketing PlatformPriced on request
- BusinessPriced on request
- Composable CDPPriced on request
Stape
- FreeFree
- Pay as you go$8 a month
- Pro$17 a month
- Business$83 a month
- Unlimited$83 a month
- Enterprise$167 a month
- CustomPriced on request
In their own words
Stape
Stape is a platform for server-side tagging that helps businesses and digital agencies send website and first-party data to analytics and advertising services. It combines infrastructure, scripts, tags, gateways, plugins and apps, including one-click hosting for server-side Google Tag Manager containers on Google Cloud. Listed integrations span ecommerce and content tools such as Shopify, WordPress, Magento, BigCommerce and Wix, as well as CRM services including HubSpot, Salesforce and Klaviyo. Developer options include iOS and Android SDKs, PHP and Node.js SDKs, and an API. Dedicated gateways cover Meta CAPI, TikTok Events API, Snapchat CAPI and Signals Gateway. The free plan includes up to 10,000 requests; paid plans start at $8 per month billed annually, with a seven-day trial. A hosting subscription covers one container and one site, so each additional site needs its own plan. Stape says its containers are isolated and hosted in Google Cloud data centers. The company was founded in 2021 and is self-funded.