Iconosquare vs ViralDashboard
Iconosquare
iconosquare.com
ViralDashboard
viraldashboard.ioSide by side
| Figure | Iconosquare | ViralDashboard |
|---|---|---|
| Price from | Free | $19/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 6 | 10 |
| Spec score · Social Media Analytics Software | 9.3 (#1) | 8.5 (#6) |
| Analytics | Iconosquare advertises more than 100 real-time metrics, best-time recommendations, custom dashboards and automated white-label reports. | Analytics cover follower, reach, impression, engagement, click and conversion metrics with report exports. |
| API | API access is included in the Custom plan. | The product offers a REST API for posts, accounts, and analytics, outbound webhooks for publish and failure events, and scoped API keys per workspace. |
| Company history | The product began as Statigram in 2011, rebranded to Iconosquare in 2015, joined Wedia Group in 2022 and joined Positive in 2026. | The About page says the project began in Q1 2024, entered beta in Q3 2024 and reached more than 2,000 brands, 11 platforms and 10 million posts by Q1 2026. |
| Founded | 2011 | 2024 |
| Integrations | Official integrations include Zapier, Slack notifications through Zapier, Adobe Express, OneDrive and Dropbox; Canva import is listed as coming soon. | The service advertises Zapier and Make connectors plus native Slack, Microsoft Teams, HubSpot, Salesforce, Canva, Google Drive, Unsplash and Giphy connections. |
| Product | Iconosquare is an analytics-first social media management platform for scheduling, publishing, analytics, reporting, collaboration and social listening. | ViralDashboard describes itself as an AI-powered platform for publishing to social networks, managing messages in a unified inbox, creating designs, and producing reports. |
| Publishing | The scheduler supports creating and scheduling posts, including Stories and Reels, with content scheduling limits that vary by plan. | The platform can publish to Facebook, Instagram, X, LinkedIn, TikTok, YouTube, Pinterest, Google Business, Threads, Bluesky and Mastodon. |
| Rating on Capterra | 4.4 out of 5 from 69 reviews | 0.0 out of 5 from 0 reviews |
| Rating on GetApp | 4.4 out of 5 from 69 reviews | 0 out of 5 from 0 reviews |
| Rating on Trustpilot | 2.6 out of 5 from 4 reviews | 1.7 out of 5 from 36 reviews |
| Scheduling | Its calendar can schedule and auto-publish posts across the supported networks, including Stories, Reels and Shorts where APIs allow. | The product offers a visual drag-and-drop calendar, AI-powered optimal-time scheduling, CSV bulk uploads, content approvals, and recurring evergreen queues. |
| Support | Custom includes personalized onboarding and ongoing support, while the pricing page describes tailored onboarding, training and priority support for that plan. | Pricing lists email support for Creator, priority support for Pro and Business, a dedicated account manager for Agency, phone and Slack for White-Label, and 24/7 dedicated support for Enterprise. |
| Trial | The paid-plan trial lasts 14 days, requires no credit card and includes access to features across the listed social networks. | The 14-day trial requires a card up front, and the maker says users can cancel before it ends without being charged. |
| Unified inbox | The conversations area centralizes comments, mentions and direct messages for supported networks. | A unified inbox combines comments, direct messages and mentions and supports AI-generated replies. |
Plans
Iconosquare
- FreeFree
- Starter€9 a month
- Launch€33 a month
- Scale€69 a month
- Custom$119 a month
- CustomPriced on request
ViralDashboard
- FreeFree
- StarterPriced on request
- GrowthPriced on request
- Agency$149 a month
- White-Label$299 a month
- EnterprisePriced on request
- Creator$19 a month
- Pro$49 a month
- Business$89 a month
- AI credits pack$100, paid once
In their own words
Iconosquare
Iconosquare is a social media management platform centered on analytics, scheduling, publishing, reporting, collaboration, and social listening. It supports Instagram, Facebook, LinkedIn, TikTok, X, Pinterest, Threads, and YouTube; X features are available on Launch, Scale, and Custom. Analytics cover reach, engagement, and audience demographics. The scheduler handles posts, Stories, and Reels, with limits that depend on plan. AI features include caption writing, content inspiration, and Uma, an analyst that draws insights from social data. The free plan supports one user and two profiles, with basic analytics and 10 scheduled posts per month per profile. Paid plans start at €15 per month billed annually; the 14-day paid-plan trial requires no credit card. Companion apps are available for iOS and Android smartphones, while tablet access uses the mobile-responsive website. Iconosquare lists integrations including Zapier, Adobe Express, OneDrive, Slack, Dropbox, and Canva, though several are marked as coming soon. API access is included with Custom. The company states it is 100% EU GDPR compliant and says it serves brands and agencies.
ViralDashboard
ViralDashboard has no write-up on Specifiction yet; its figures are above.