Instantly vs Mixmax
Instantly
instantly.aiMixmax
mixmax.comSide by side
| Figure | Instantly | Mixmax |
|---|---|---|
| Price from | $47/mo | $29/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 17 | 10 |
| Spec score · Bdr Tools | 9.1 (#2) | 9.1 (#3) |
| Spec score · Cold Email Software | 9.1 (#3) | 9.2 (#1) |
| Spec score · Sales Acceleration Software | 9.1 (#3) | 9.2 (#1) |
| Spec score · Email Outreach Software | 9.0 (#4) | 9.1 (#2) |
| Spec score · Outreach Automation | 8.9 (#3) | 9.1 (#1) |
| Spec score · Inside Sales Software | 9.0 (#4) | 9.1 (#1) |
| Spec score · Email Tracking Software | 9.1 (#6) | 9.1 (#7) |
| Spec score · Email Scheduling Software | 9.1 (#5) | 9.2 (#4) |
| Company legal name | The legal entity operating Instantly is Foo Monk LLC. | Crunchbase lists the legal name as Mixmax, Inc., an active for-profit company. |
| Company size | LinkedIn lists Instantly.ai as a privately held software-development company with 51–200 employees and headquarters in Sheridan, Wyoming. | Crunchbase places Mixmax in the 101–250 employee range and identifies it as a private Series A company. |
| Founded | Trustpilot's company description says Instantly was founded in 2021. | 2015 |
| Headquarters | Sheridan, Wyoming, United States | San Francisco, California, United States |
| Integrations | The marketplace lists integrations including Slack, HubSpot, Zapier, RB2B, BetterContact, Replit, Gojiberry, and Findymail. | Mixmax advertises more than 40 native integrations, including Salesforce, HubSpot, Slack, Google Calendar, LinkedIn, Zoom and Zapier. |
| Licence | Instantly is proprietary software; its terms reserve all rights in the platform and prohibit copying, reverse engineering, sublicensing, and derivative works. | Mixmax's terms state that Mixmax owns the services and prohibit copying, modification, reverse engineering and exploitation, indicating proprietary software rather than open source. |
| Product | Instantly describes itself as a sales platform combining cold email automation with a built-in B2B lead database. | Mixmax is a sales engagement platform for revenue teams that works inside Gmail and Outlook. |
| Rating on G2 | 4.8 out of 5 from 4,159 reviews. | 4.6 out of 5 from 1,486 reviews |
| Security | Instantly's privacy policy says its security measures may include firewalls, encryption, hashing or truncation, and access controls. | Mixmax states that it is SOC 2 Type II certified, HIPAA compliant, GDPR and CPRA compliant, and audited by Google. |
| Support | The Growth outreach plan includes chat support, while Scale lists premium live support. | Mixmax provides a Help Center, support messenger, email support, and an AI assistant named Maxine available 24/7 in the web app. |
| What it does | Instantly combines cold-email automation, unlimited sending accounts and warmup, a B2B lead database, and AI sales features. | Mixmax runs sales outreach inside Gmail by sending personalized follow-ups, tracking engagement, managing reminders and booking meetings. |
Plans
Instantly
- Free trialFree
- Growth$47 a month
- Growth (Credits)$47 a month
- Growth Credits$47 a month
- Growth (Outreach)$47 a month
- Starter$94 a month
- Hypergrowth$97 a month
- Hypergrowth (Outreach)$97 a month
- Supersonic (Credits)$97 a month
- Hyper Credits$197 a month
Mixmax
- FreeFree
- I follow up now and thenFree
- Inbox Copilot$29 a month
- I reach out every week$29 a month
- Engagement Copilot$49 a month
- Mixmax Suite$89 a month
- Outreach is my job$89 a month
- We run outreach at scale$129 a month
- Meeting CopilotPriced on request
- Mixmax for TeamsPriced on request
In their own words
Instantly
Instantly combines cold email automation with a built-in B2B lead database for sales outreach. Its outreach tools support automated sequences, unlimited sending accounts, warmup on paid plans, mailbox rotation, reply detection, and multichannel outreach. SuperSearch provides access to a database of 450M+ B2B leads, with filters and email enrichment. Instantly Copilot can find leads, generate campaigns and sequences, summarize analytics, and run recurring tasks. The integration marketplace includes HubSpot, Slack, Zapier, RB2B, BetterContact, and Replit. Growth (Outreach) costs $47 a month, billed monthly, and includes unlimited email accounts and warmup, 1,000 uploaded contacts, and 5,000 emails monthly. Its 14-day trial requires no credit card and allows up to two connected email accounts, 250 uploaded leads, and 1,000 campaign emails. Platforms listed include Android, iOS, web, and API. Instantly names agencies, freelancers, enterprise customers, founders, and sales and marketing teams among its use cases.
Mixmax
Mixmax is a sales engagement platform for revenue teams using Gmail or Outlook. It runs as a Chrome extension for Gmail, an Outlook add-in, and a web dashboard for sequences, reports, and workspace settings. Multi-stage sequences can send follow-up emails, create tasks, and schedule calls using merge variables and CSV uploads. Real-time email open and click tracking comes with desktop notifications, while scheduling links let recipients choose a time and add the meeting to both calendars. Rules can create Salesforce tasks after emails are opened or add recipients to sequences when deal stages change. Mixmax also syncs email, meeting, and sequence activity to Salesforce or HubSpot, and lists more than 40 native integrations included on every plan. The Free plan allows 20 tracked emails and up to 50 sequence recipients per month. Paid plans start at $29/user/mo billed annually; a 14-day trial is available. Mixmax requires Chrome for its extension and may limit one user's sending to 1,000 emails per day.