Kantar LINK AI vs Zappi
Kantar LINK AI
kantar.com
Zappi
zappi.ioSide by side
| Figure | Kantar LINK AI | Zappi |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 4 | 2 |
| Spec score · Brand Tracking Software | 7.4 (#5) | 6.9 (#8) |
| Spec score · Ad Creative Testing Tools | 7.5 (#14) | 6.9 (#21) |
| Headquarters | London, United Kingdom | London, United Kingdom |
| Support | Kantar says its flexible service model includes expert service and 24/7 support. | Zappi offers optional professional services including project consultancy and strategic consultancy. |
| What it does | LINK AI uses predictive insight to evaluate digital, TV, static and creator content and help teams make creative decisions. | Zappi is an agile consumer insights platform for research on products, advertising and brand health. |
Plans
Kantar LINK AI
- Pay-as-you-goPriced on request
- Annual subscriptionPriced on request
- Self-serve$500, paid once
- Serviced by Kantar$1,780, paid once
In their own words
Kantar LINK AI
Kantar LINK AI has no write-up on Specifiction yet; its figures are above.