Koala vs VisiLead
Koala
getkoala.comVisiLead
visilead.coSide by side
| Figure | Koala | VisiLead |
|---|---|---|
| Price from | $200/mo | $29/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 4 | 4 |
| Spec score · Website Visitor Tracking Software | 8.1 (#11) | 7.6 (#19) |
| Company | The site footer identifies the company as Konfetti, Inc. | The privacy policy identifies the entity as VisiLead Inc.; the about page does not state its headquarters or founding date. |
| Product | Koala uses agentic AI to help sales reps prioritize signals, qualify accounts, and maintain engagement from contact to close. | VisiLead identifies B2B companies visiting a website and tracks which marketing channels drive leads and conversions. |
| Security | Koala states it is SOC 2 Type II certified, GDPR and CCPA compliant, and conducts annual third-party penetration tests and external code audits. | The privacy policy says VisiLead uses technical and organizational measures to protect personal information, while noting it cannot guarantee absolute security. |
| Support | The pricing page lists docs support for Free, email support for Starter and Growth, and a CSM plus dedicated Slack channel for Business. | Starter includes email support, Growth includes priority support, and Scale includes a dedicated account manager. |
Plans
Koala
- Try for FreeFree
- Starter$200 a month
- Growth$1,000 a month
- BusinessPriced on request
In their own words
Koala
Koala uses agentic AI to help sales representatives prioritize signals, qualify accounts, and sustain engagement from contact through close. It brings together first-party and third-party signals, listing more than 30 signal sources and 30 enrichment data sources, and offers Account Fit and Intent Scoring. Its lead view combines AI-enriched, pre-qualified leads with waterfall enrichment and custom research. The Agent Swarm supports shared agents configured by Rev Ops, contributions from reps, and refinement through rep feedback. Users can send email from Koala or connect sales engagement platforms. Named integrations include HubSpot, Salesforce, Apollo, Outreach, and custom webhook workflows. Automations can sync intent signals to a CRM, route high-intent leads, and assign tasks to reps. Koala is available on the web and as an extension. The free plan includes two seats and 100 credits per month. Starter costs $200 per month; Growth costs $1,000 per month and includes a 14-day trial. The site announces Koala was acquired by Cursor and will shut down on Sept 30.
VisiLead
VisiLead is a web tool that identifies B2B companies visiting a website and tracks which marketing channels drive leads and conversions. Visitor profiles can include company name, industry, size, location, and an intent score based on website behavior. It attributes identified companies to channels such as Google Ads, SEO, social, email, and referrals using UTM and first-touch attribution. Conversion goals can connect signups, demos, and form fills to the channel that drove them. Slack, email, and webhook alerts are listed, along with CSV export. VisiLead says setup uses a single script and takes about two minutes without a developer. Its typical identification rate is stated as 20–30% of B2B traffic, with results varying by traffic and ideal customer profile. The company says it uses publicly available business data to identify companies, while individual identification occurs through consent-based interactions. The Free plan is free and includes 10 credits, one website, and 7-day data history. Starter costs $29 a month and includes 100 monthly credits, one website, and 14-day history. Native CRM integrations for closed-deal revenue attribution are in development.