KPI Mystery Shopping Platform vs MobiAudit
KPI Mystery Shopping Platform
kpimysteryshopping.com.auMobiAudit
shopmetrics.comSide by side
| Figure | KPI Mystery Shopping Platform | MobiAudit |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | — |
| iOS | — | Yes |
| Android | — | Yes |
| Plans published | 3 | 0 |
| Spec score · Mystery Shopping Software | 7.4 (#10) | 7.2 (#13) |
| Founded | 2000 | 2004 |
| Headquarters | Gold Coast, Queensland, Australia | Sylvania, Ohio, United States |
| Intended customers | The company describes its work for customer-facing businesses and names retail, cafes, accommodation, restaurants, fast food, real estate, government and multi-brand retail networks among the sectors it covers. | The company describes its technology solutions as serving mystery shopping, fieldwork, business audit, and market research providers worldwide. |
| Purpose | The service measures customer experience through mystery shopping and observation audits conducted against client-defined standards. | MobiAudit supports mystery shopping and market research fieldwork, including intercept surveys, exit surveys, targeted marketing surveys, and internal audits. |
| Support | The contact page says most enquiries receive a reply within one business day; complimentary shop requests may be accepted or declined based on practicality and feasibility. | The MobiAudit Google Play listing gives [email protected] as the app support email. |
Plans
KPI Mystery Shopping Platform
- Online or email checkA$17, paid once
- Phone enquiryA$39, paid once
- In-person visitA$54, paid once
In their own words
KPI Mystery Shopping Platform
KPI Mystery Shopping Platform measures customer experience through mystery shopping and observation audits built around standards each client defines. It covers online or email checks, phone enquiries, and in-person visits for customer-facing businesses in Australia, New Zealand, and selected South East Asian areas. Reports combine weighted checkpoint scores, section commentary, cross-section threads, and photos or receipts marked with date, time, and location. Configurable dashboards present graphics, numeric summaries, and feedback measures. Analysis and location reports can be exported to spreadsheets or PDF, with CSV and PDF also listed. Reports are quality-reviewed and typically reach the dashboard 48 to 72 hours after a visit. KPI builds surveys using its question library, bespoke questions, KPIs, hierarchy, and access requirements. Permissions can be tiered by role down to individual users. The web service has no free plan; pricing is on request, with listed assessment prices.
MobiAudit
MobiAudit is an Android and iOS mobile app for mystery shopping and market-research fieldwork. It supports assignment scheduling, surveys and evidence collection for mystery shopping, client intercept and exit surveys, targeted marketing surveys, internal audits and other studies. Survey data synchronizes between the device and server, allowing offline work, and the app integrates with Shopmetrics for offline assignments. The App Store listing describes deployment on smartphones, tablets, netbooks, laptops, handheld devices, kiosks and customer interaction terminals. Auto-Alert Nearby Opportunities uses device GPS; background GPS can significantly reduce battery life. Survey data and personal information entered into a survey remain on the device until submission and synchronization. The app also stores account email addresses and passwords on the device for syncing. Removing the account or deleting the app removes those credentials, while media captured outside the app may remain and require manual deletion. MobiAudit is listed as free, with no subscription price or plan details provided. Shopmetrics says it is ISO-certified and serves providers in more than 80 countries.