Leadfeeder vs Visitor

Leadfeeder identifies companies visiting a business website and shows what they view and when to follow up. Its Web Visitors Tracker uses a JavaScript script placed on the site to identify visits. The product also offers company search, account lists, buying intent signals, workflows and AI features, alongside people search, phone numbers and an email finder. Native CRM integrations support two-way sync with HubSpot, Salesforce and Pipedrive; other connections include Slack, Google Ads, analytics tools and more than 5,000 apps through Zapier. The Connect Browser Extension provides company and contact details in Google Chrome and Microsoft Edge. Leadfeeder describes its audience as B2B revenue teams working to identify engaged companies and develop qualified pipeline. The free Lite plan is free, with unlimited users, 7 days of visitor history and up to 100 identified companies per month. Paid plans start at €79 a month billed annually, and a 14-day trial is listed. Leadfeeder says its infrastructure is hosted on AWS within the EU/EEA and customer data is encrypted in transit and at rest.

Visitor is a web service that identifies companies behind website visits and shows what those companies viewed and how often they return. Its dashboard can display company name, location, organization details, and visit history, with filters for country, date, or activity. Page insights include URL history, visit counts, and a chronological timeline for each company; CSV export is included in Starter and Growth. The product is presented for B2B prospecting, marketing attribution, account-based targeting, content performance, partner discovery, and competitive intelligence. Installation uses an asynchronous JavaScript snippet described as under 1 KB, with no dependencies and a setup time of less than five minutes. Visitor says it filters bots, residential IPs, and mobile carrier IPs, and that typically 10–30% of B2B traffic can be identified. It identifies companies, not individual people, and says it does not collect personal data or set cookies. Its privacy description includes hashing IPs with a daily rotating salt and support for a notrack opt-out parameter. The free plan is €0 forever for 25 identified companies over the lifetime of one website. Starter is €25 a month and Growth is €199 a month.