Litmus vs ZapMail
Litmus
litmus.comZapMail
getzapmail.comSide by side
| Figure | Litmus | ZapMail |
|---|---|---|
| Price from | $79/mo | — |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 7 | 0 |
| Spec score · Email Collaboration Software | 8.8 (#7) | 7.1 (#24) |
| Analytics | Email Analytics reports engagement details including opens, read time, deletion, glances, skims, and geolocation. | The product includes team dashboards, custom reports, CSV exports, and webhook and API access for a data warehouse. |
| Collaboration | Users can share proofs, collect comments and approvals, and collaborate with stakeholders on rendered email versions. | Features include internal comments, teammate mentions, live collaborative drafting, suggested edits, reactions, and threaded discussions. |
| Founded | 2005 | 2023 |
| Headquarters | Boston, Massachusetts, United States | Stockholm |
| Integrations | Integrations cover ESPs, code editors, Slack, Trello, Dropbox, Google Drive, OneDrive, Salesforce Marketing Cloud, Marketo, and other martech tools. | The features page describes external actions in automation rules and webhook and API access for analytics data, without naming specific third-party integrations. |
| Intended users | Litmus says it serves marketers and email teams seeking to build, test, analyze, and improve email campaigns. | ZapMail presents the product as collaborative email infrastructure for teams, including teams managing shared support and sales addresses. |
| Product | Litmus describes itself as an AI-native platform for the email workflow, including building, testing, monitoring, and campaign insights. | ZapMail describes itself as a collaborative email service with real team addresses, shared inboxes, and AI assistance. |
| Security | The Validity Trust Center lists Litmus security materials including its Security White Paper and SOC 2 Type 2 report. | The features page lists SOC 2 Type II, ISO 27001, GDPR, and HIPAA availability, plus SSO, SCIM, audit logs, and customer-managed encryption keys. |
| Support | Litmus directs customers to its Help Center and support team for product guidance and assistance. | The contact page says existing customers get a support reply within one business hour. |
Plans
Litmus
- Litmus Basic$99 a month
- Litmus Plus$199 a month
- Litmus Core$500 a month
- Litmus Basic yearly$79 a month
- Litmus Basic monthly$99 a month
- Litmus Core yearly$417 a month
- Litmus Core monthly$500 a month
In their own words
Litmus
Litmus is an email workflow platform for building, testing, monitoring, and analyzing campaigns. Teams can preview emails across more than 100 email clients and devices, while Litmus Test automates pre-send quality checks. Its extension can validate links, images, and tracking. Email Guardian monitors deployed emails around the clock and alerts users to issues such as failing links and broken renders. Litmus Builder offers code and visual editors; emails can start from templates, be created from scratch, or be imported from cloud storage. Listed integrations include Salesforce Marketing Cloud, Mailchimp, Marketo, Eloqua, HubSpot, Klaviyo, Slack, Trello, and cloud storage. Some integrations require Plus or Enterprise, and ESP Sync availability depends on the plan and supported provider. REST APIs are available for Email Previews and Email Analytics, with access evaluated case by case. Litmus offers web, extension, and API access. Monthly prices listed are $99 a month for Basic, $199 a month for Plus, and $500 a month for Core. There is no free plan, but a 7-day trial is available.