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SPECIFICTION
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Loomly vs Sprout Social

Loomly

loomly.com

Sprout Social

sproutsocial.com

Side by side

FigureLoomlySprout Social
Price from$49/mo$79/mo
Free plan——
Free trialYesYes
Open source——
WebYes—
iOSYesYes
AndroidYesYes
Plans published56
Spec score · Social Media Management Tools8.9 (#15)9.0 (#11)
Spec score · Social Media Management - Enterprise Software8.8 (#4)8.3 (#9)
Spec score · AI Social Media Management Software8.9 (#8)8.2 (#23)
Spec score · Social Media Marketing8.8 (#7)8.3 (#15)
Spec score · Social Media Management - Midmarket Software8.8 (#8)8.2 (#17)
Spec score · Social Media Scheduling Software8.8 (#11)8.2 (#21)
Spec score · Social Tools8.8 (#9)8.2 (#19)
Spec score · Social Scheduling8.9 (#9)8.3 (#17)
Spec score · Social media schedulers8.7 (#13)8.9 (#7)
Analytics leveladvancedbasic
Approval workflowYesYes
Founded20152010
Free planNoNo
HeadquartersMilan, ItalyChicago, Illinois, United States
Social accounts125
Social inboxYesYes
Supported networksInstagram,LinkedIn,Facebook,TikTok,YouTube,Threads,Google Business Profile,Pinterest,SnapchatX,Facebook,TikTok,LinkedIn,Instagram,Pinterest,YouTube,Bluesky,Threads,WhatsApp

Plans

Loomly

  • Starter$65 a month
  • Beyond$332 a month
  • Starter (annual billing)$49 a month
  • Beyond (annual billing)$249 a month
  • EnterprisePriced on request

Loomly pricing →

Sprout Social

  • Essentials$79 a month
  • Standard$199 a month
  • Professional$299 a month
  • Advanced$399 a month
  • EnterprisePriced on request
  • Essentials Monthly$99 a month

Sprout Social pricing →

In their own words

Loomly

Loomly has no write-up on Specifiction yet; its figures are above.

Visit loomly.com

Sprout Social

Sprout Social brings social accounts, messages and team workflows into one social media management platform. Its consolidated inbox and collaboration tools support shared work, while approval workflows help teams review activity. Supported networks include X, Facebook, TikTok, LinkedIn, Instagram, Pinterest, YouTube, Bluesky, Threads and WhatsApp. Essentials and Standard provide five social profiles per seat; Professional and Advanced provide unlimited profiles. Analytics report profile-level and post-level performance, and AI features assist with replies and posts, including Trellis agent capabilities. Premium Analytics and Listening are add-ons available to Standard and higher plans. Annual-billed pricing starts with Essentials at $79 per seat per month; Standard is $199, Professional $299 and Advanced $399 per seat per month. Essentials is also available for $99 per seat per month with monthly billing. There is no free plan, but a 30-day trial is offered. Mobile apps are available for iOS and Android. Advanced includes the Sprout API and Helpdesk integrations; Enterprise has tailored plans, dedicated SSO setup and priority support.

Visit sproutsocial.com