Loopio vs Ombud
Loopio
loopio.comOmbud
ombud.comSide by side
| Figure | Loopio | Ombud |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| API | Yes | — |
| Plans published | 3 | 1 |
| Spec score · RFP Software | 8.2 (#3) | 7.8 (#9) |
| Spec score · RFP Response Software | 8.2 (#6) | 7.8 (#12) |
| Spec score · AI RFP Response Software | 8.1 (#8) | 7.7 (#14) |
| Spec score · Proposal Management Software | 8.3 (#10) | 7.8 (#12) |
| Spec score · Presales Software | 8.2 (#9) | 7.7 (#14) |
| Spec score · Proposal Software | 7.8 (#63) | 7.8 (#59) |
| Analytics and reporting | Yes | Yes |
| Collaboration | The product provides role-based assignments, automated reminders, multi-step reviews and collaboration through Slack, Teams and other connected tools. | The platform tracks presales content, ad-hoc requests, and responses across the sales cycle, and supports access through Salesforce. |
| CRM integrations | Yes | Yes |
| Custom branding | Yes | Yes |
| Founded | 2014 | Ombud CEO Thad Eby returned to Colorado to start the company in 2011. |
| Integrations | Official integrations include Salesforce, HubSpot, Microsoft Dynamics 365, Slack, Microsoft Teams, Copilot, Confluence, Glean, SharePoint, Google Drive, OneDrive, Box, Seismic, Highspot and SSO providers. | The product page identifies Salesforce access and integration as a way to connect sales opportunities with Ombud workflows. |
| Purpose | Loopio helps teams respond to RFPs, RFIs, RFQs, DDQs, security questionnaires, and other customer questions. | Ombud is an automated response management platform for completing RFPs, RFIs, DDQs, and security questionnaires. |
| Support | The pricing page lists onboarding, Customer Success guidance, an on-demand learning hub, and phone, email, and in-app support. | Ombud directs customers to [email protected] for support. |
Plans
Loopio
- EnhancedPriced on request
- EnterprisePriced on request
- FoundationsPriced on request
In their own words
Loopio
Loopio is a paid web and API platform for teams answering RFPs, RFIs, RFQs, DDQs, security questionnaires, and other customer questions. Teams import and organize questions, then use Loopio to fill answers into documents or web portals. Its Response Intelligence is purpose-built AI trained with more than a decade of response data and best practices. The platform connects with organizational sources such as SharePoint, Google Drive, and websites. Listed integrations include Copilot, Confluence, Glean, OneDrive, Box, Microsoft Azure, Google SSO, and an API for custom integrations. CRM integrations, custom branding, and analytics and reporting are included. Loopio supports SAML 2.0 and Google authentication, including Okta, OneLogin, Microsoft Azure, and ADFS connections. It states that it undergoes annual SOC 2 Type II audits, encrypts data with TLS v1.2 and AES256, hosts data on AWS, and meets GDPR and CCPA standards. Foundations includes 10 seats; higher plans add review, language, confidentiality, business-unit, sandbox, theme, seat, and support options.
Ombud
Ombud is a web-based response management platform for enterprise revenue operations teams. It helps teams prepare responses to RFPs, RFIs, DDQs, and security questionnaires using a searchable content library and OmMatch, which recommends material for answers and can automate questionnaire responses. Its Sales Engineering Ombuddy assists with solution mapping, technical assessments, demo scripts, and value-based selling; its Response Management Ombuddy supports proposal workflows, response drafting, InfoSec questionnaires, and client presentations. Teams can track presales content and requests across the sales cycle, use Salesforce access to connect opportunities with workflows, and import documents themselves. Responses can be shared as live web pages or exported to Excel, Word, or PDF. Analytics include customer viewing data and win rates. Ombud lists role-based access, SAML 2.0 SSO, encryption in transit, and ISO/IEC 27001:2013 certification. It runs on the web. Pricing is on request.