| Price from | $13/mo | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Self-hosted | — | Yes |
| Plans published | 5 | 4 |
| Spec score · Email marketing tools | 9.4 (#2) | 7.6 (#129) |
| Spec score · Email Marketing Software | 9.0 (#10) | 7.7 (#130) |
| Automation | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. | MailPoet supports automated welcome emails and new blog post notifications. |
| Email automation | Yes | Yes |
| Founded | 2001 | 2011 |
| Free plan | Yes | Yes |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | MailPoet lists Google Analytics integration as a paid feature and supports WooCommerce email and customer-list features. |
| Monthly send limit | 5000 | 5000 |
| Audience segmentation | Yes | Paid plans include multi-condition subscriber segmentation, and WooCommerce segmentation can use criteria such as country, order count, and spending. |
| Subscriber limit | 500 | 500 |
| Support | Official feature pages state 24/7 service and support, with onboarding specialists and customer-success services for paid customers. | Free users can use the knowledge base, while paid license holders can access premium support by email, with weekday responses promised within 48 hours. |