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SPECIFICTION
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Mailchimp vs SAP Emarsys

Mailchimp

mailchimp.com

SAP Emarsys

emarsys.com

Side by side

FigureMailchimpSAP Emarsys
Price from$13/mo—
Free planYes—
Free trialYes—
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published51
Spec score · Email marketing tools9.4 (#2)6.6 (#186)
Spec score · Marketing Automation Software9.3 (#2)6.6 (#128)
Spec score · Email Marketing Software9.0 (#10)6.8 (#175)
AutomationMarketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans.It supports single-channel campaigns and cross-channel customer journeys activated by real-time events.
Founded20012000
IntegrationsMailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online.Its integration ecosystem covers commerce, data, channels, marketing, and content, with partner integrations for connecting external solutions.
SupportOfficial feature pages state 24/7 service and support, with onboarding specialists and customer-success services for paid customers.The support page advertises 24/7 guidance, support in 10 languages from 13 locations, and phone, web ticket, and web chat contact options.
What it doesMailchimp is an email and marketing-automation platform for growing businesses, combining email, social, landing pages, advertising and AI recommendations.The platform connects enterprise and customer data to orchestrate real-time, personalized customer interactions across channels.

Plans

Mailchimp

  • FreeFree
  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

Mailchimp pricing →

SAP Emarsys

  • SAP Engagement CloudPriced on request

SAP Emarsys pricing →

In their own words

Mailchimp

Mailchimp has no write-up on Specifiction yet; its figures are above.

Visit mailchimp.com

SAP Emarsys

SAP Emarsys has no write-up on Specifiction yet; its figures are above.

Visit emarsys.com