Manago AI (formerly SALESmanago) vs Ometria
Manago AI (formerly SALESmanago)
manago.ai
Ometria
ometria.comSide by side
| Figure | Manago AI (formerly SALESmanago) | Ometria |
|---|---|---|
| Price from | €30/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 10 | 1 |
| Spec score · Marketing Automation Software | 9.1 (#8) | 8.2 (#41) |
| Spec score · Customer Data Platforms | 9.0 (#4) | 8.0 (#17) |
| Audience | Manago AI says its platform is built for e-commerce and its pricing page cites use by 2,000+ growing brands. | Ometria is intended for retail brands and retail marketing teams. |
| Channels | The service supports coordinated email, SMS, WhatsApp, push notifications and website engagement. | Listed delivery channels include email, SMS, ads and retargeting, mobile push, website, direct mail, in-store and customer service, and customer loyalty. |
| Founded | LinkedIn lists 2011 as the founding year; a 2016 company press release also says SALESmanago was founded in 2011. | 2013 |
| Headquarters | Krakow, Poland | London, United Kingdom |
| Integrations | The integration catalogue includes Shopify, Magento 2, WordPress/WooCommerce, PrestaShop, Shoper, Shopware, OpenCart, VTEX, BigCommerce and support or CRM tools. | Ometria lists connections including Google Ads, Facebook, Attentive, Freshdesk, Stylitics, Trustpilot, Yotpo, and Zendesk, with some other connections configured in Ometria’s backend or a third-party app. |
| Product | Manago AI describes itself as an AI Customer Engagement Platform for understanding customers, acting on behavioural signals, and creating growth campaigns. | Ometria describes itself as a customer data and experience platform built for retail brands. |
| Support | Pricing materials state that every package includes 24/7 technical support, help articles, a knowledge base and Customer Success access. | Customers can submit support requests, use in-app chat when an agent is available, and call support during 09:00–18:00 UK/ET working hours. |
Plans
Manago AI (formerly SALESmanago)
- Agentic AI Boost€30 a month
- Agentic AI Power€99 a month
- Agentic AI StarterFree
- AI StarterFree
- AI Boost€30 a month
- AI Power€99 a month
- Platform · 3,000 active contacts€213 a month
- Agentic AI FlexPriced on request
- AI FlexPriced on request
- Manago AI platformPriced on request
In their own words
Manago AI (formerly SALESmanago)
Manago AI, formerly SALESmanago, is an AI customer engagement platform built for e-commerce. Its Customer Data Platform combines behavior, purchases, engagement, preferences, consent and predictive signals into profiles for campaigns and personalisation. Automation can trigger cross-channel journeys when customers browse, buy, abandon carts, return or disengage. Journeys can use email, SMS, WhatsApp, push and web. Agentic AI can help form audiences, draft content, assemble workflows, suggest timing and prepare campaigns for team approval. Ready-to-use e-commerce integrations include Shopify, Magento, PrestaShop and WooCommerce, with an open API for custom integrations. The platform is available on Android, iOS, web and API, and includes real-time profiles, identity resolution, audience activation, a visual workflow builder, behavioral triggers, lead scoring and CRM sync. Pricing is on request; there is no free plan, though a free trial is available. Active contacts affect platform pricing, SMS and WhatsApp are usage-charged, and some expansion packs are optional. AI allowances reset monthly and use pauses at the cap unless more usage is obtained.
Ometria
Ometria is a customer data and experience platform built exclusively for retail brands. It consolidates customer profiles, resolves identities, manages consent, and provides dashboards, reports, and a single customer view. Retail marketing teams can use segmentation, analytics, predictive insight, and reporting to shape broadcasts and automated journeys across email, SMS, mobile push, ads and retargeting, websites, direct mail, in-store and customer service, and loyalty. Personalization tools include dynamic content, smart templates, coupon pools, product recommendations, email templates, and data-powered campaigns. Ometria says Architect AI powers specialist agents for personalization and that its AI is trained on retail data. Listed integrations include Google Ads, Facebook, Attentive, Freshdesk, Stylitics, Trustpilot, Yotpo, and Zendesk, among other partners; some connections require backend or third-party app configuration. Mobile app integration uses Android, iOS, and React Native SDKs. Web personalization can use JavaScript, a headless API, or both, but enablement and pricing require contacting a Customer Success Representative. Pricing is on request.