Mida vs Personyze
Mida
mida.so
Personyze
personyze.comSide by side
| Figure | Mida | Personyze |
|---|---|---|
| Price from | $299/mo | $99/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 8 |
| Spec score · Website Personalization Software | 8.1 (#9) | 8.6 (#3) |
| Integrations | Mida lists 74+ integrations, including Google Analytics 4, Google Tag Manager, Segment, HubSpot, Shopify, WordPress, Slack, and Webflow. | Listed connectors cover Shopify, Magento, WooCommerce, BigCommerce, Salesforce Commerce Cloud, WordPress, Drupal, Joomla, Wix, Squarespace, Webflow, Segment, Tealium, GA4, Salesforce, HubSpot, Dynamics 365, Zoho, Marketo, Mailchimp, Klaviyo, Brevo, Omnisend, ActiveCampaign, Zapier, Make, n8n, Slack and webhooks. |
| Limits | The Sandbox plan limits data retention to 60 days, daily tracked events to 50,000, and active experiences and goals to two each. | Page views are the primary usage meter, and overages are billed by plan-specific blocks; monthly plan users are not moved to a higher tier without consent. |
| Support | Sandbox includes email and an AI support agent, Growth includes in-app live chat, and Enterprise offers preferred channels and priority support. | Paid plans include email, chat, and 24/7 phone support; Starter and Growth include up to 1 and 2 hours of campaign build help monthly, respectively. |
| Testing | The pricing page lists same-URL A/B testing, split-URL testing, cross-domain testing, and multipage testing. | A/B and multivariate testing with significance calculations, audience splits, and holdout groups are included on every plan. |
Plans
Personyze
- FreeFree
- Personyze STARTER (Shopify)$99 a month
- Starter$149 a month
- Personyze LITE (Shopify)$249 a month
- Growth$250 a month
- Power$450 a month
- Enterprise$1,450 a month
- Personyze LITE annual (Shopify)$2,249 a year
In their own words
Mida
Mida is a platform for running website experiments, reviewing results and applying conversion changes. It supports same-URL, split-URL, cross-domain and multipage A/B testing, with visual and HTML, JavaScript and CSS editors. Teams can publish targeted copy, call-to-action, image and banner changes without a developer release. MidaGX generates test variations from a written description or an on-screen drawing, then applies them in the visual editor. Mida lists 74+ integrations, including Google Analytics 4, Google Tag Manager, Segment, HubSpot, Shopify, WordPress, Slack and Webflow. Native iOS and Android SDKs support server-side A/B testing and feature flags; a Flutter SDK is also listed. Mida says its compressed script is 15KB and designed to have minimal impact on site speed. The free Sandbox plan has limits including 50,000 daily tracked events, 60 days of data retention, and two active experiences and goals. Growth costs $299/mo when billed annually and includes a 15-day free trial; Enterprise pricing is custom and not listed.
Personyze
Personyze uses visitor behavior and data to personalize website pages, product recommendations, and emails in real time. Behavioral targeting draws on more than 70 attributes, and the platform offers over 50 algorithms for recommending products and content. A/B and multivariate testing, including significance calculations, audience splits, and holdout groups, are included on every plan. Higher plans add email personalization at open time, broadcast email and SMS, browser push notifications, and mobile SDK personalization. Listed integrations include HubSpot, Salesforce, Twilio Segment, Tealium, Google Tag Manager, and the REST API. Consent controls can delay tracking until consent; the maker says gated mode does not read or write device data beforehand. Page views are the main usage meter, with overage charges in plan-specific blocks, and monthly users are not moved to a higher tier without consent. A free plan is available, and paid plans start at $149 per month.