Mixpanel vs UserInsight
Mixpanel
mixpanel.comUserInsight
userinsight.aiSide by side
| Figure | Mixpanel | UserInsight |
|---|---|---|
| Price from | Free | $239/mo |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 3 | 4 |
| Spec score · Customer Analytics Software | 8.5 (#8) | 7.0 (#24) |
| Compliance | Its Trust Center lists SOC 2 materials, ISO 27001:2022, ISO 27701:2019, HIPAA mapping and penetration-test reports. | The maker describes UserInsight as GDPR-friendly and lists DPA and GDPR controls on its Enterprise plan. |
| Integrations | The integration directory covers data warehouses, CDPs, BI, CRM, experimentation, feature flags, marketing automation, surveys, privacy and AI categories. | The features page names Amplitude, Mixpanel, PostHog, Zendesk, Intercom, Help Scout, Typeform, Delighted, and G2 as examples of source tools or feeds it can unify. |
Plans
UserInsight
- Starter$239 a month
- Growth$719 a month
- Scale$1,799 a month
- Enterprise$2,998 a month
In their own words
Mixpanel
Mixpanel is an analytics platform for event tracking across products and ecommerce experiences. It provides conversion funnels, session recordings, ecommerce tracking, API access, and unlimited data retention. The free plan is available forever with unlimited seats, 1 million events per month, 10,000 session replays per month, 1,000 monthly active users, and 10 active feature flags. Growth costs $120 per month when billed annually, allowing up to 20 million events, 500,000 session replays, 5,000 monthly active users, and 50 active feature flags, with unlimited seats. Mixpanel is listed for API use. The maker was founded in 2009 and is headquartered in San Francisco, California.
UserInsight
UserInsight has no write-up on Specifiction yet; its figures are above.