Moz Pro vs Yoast SEO
Moz Pro
moz.comYoast SEO
yoast.comSide by side
| Figure | Moz Pro | Yoast SEO |
|---|---|---|
| Price from | $49/mo | $5/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | Yes |
| Web | Yes | Yes |
| API | — | Yes |
| Self-hosted | — | Yes |
| Plans published | 8 | 5 |
| Spec score · SEO tools | 8.4 (#36) | 9.3 (#3) |
| Free plan | No | Yes |
| Keyword research | Yes | Yes |
| Rank tracking | Yes | Yes |
Plans
Moz Pro
- Starter$49 a month
- Standard$99 a month
- Medium$179 a month
- Large$299 a month
- Standard$950 a year
- Medium$1,719 a year
- Large$2,868 a year
- EnterprisePriced on request
Yoast SEO
- Yoast SEOFree
- Yoast SEO Premium$118.80 a year
- Yoast SEO FreeFree
- Yoast SEO Google Docs Add-on$5 a month
- Yoast SEO for Shopify$19 a month
In their own words
Moz Pro
Moz Pro is a suite of SEO analytics tools for keyword research, rank tracking, site audits, backlink analysis, and competitor research. Keyword Explorer, SERP analysis, and Rank Tracker help identify keyword opportunities and monitor search performance. Campaigns, Domain Overview, and Site Crawl can track progress and surface technical site issues. AI Visibility tools track prompts and visibility across GPT, Gemini, Google AI Mode, and Perplexity. Campaign setup can connect to Google Analytics, while MozBar Premium is a Chrome extension for examining on-page elements and search results. Plans include online support and Help Hub access, with same-day help from a person. A free Moz Community account offers limited access to MozBar, Keyword Explorer, and Link Explorer for backlink research. Moz offers a free Pro trial, but signup requires a credit card. Listed monthly plans are Starter at $49 a month, Standard at $99 a month, Medium at $179 a month, and Large at $299 a month. Overages are not included; additional campaigns, crawl pages, keywords, and lists can be purchased for monthly fees.