nps.today vs Retently
nps.today
nps.todayRetently
retently.comSide by side
| Figure | nps.today | Retently |
|---|---|---|
| Price from | 1,300 DKK/mo | $99/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 8 | 3 |
| Spec score · Nps Software | 8.6 (#1) | 8.6 (#2) |
| Spec score · Net Promoter Score Software | 8.5 (#4) | 8.5 (#5) |
| Automation | Survey triggers can be based on transactions and customer engagement system data, with program logic for timing, reminders, and relevance. | The platform can trigger surveys from customer events and send alerts or feedback to connected tools for follow-up. |
| Company size | LinkedIn lists nps.today as having 11–50 employees and headquarters in Copenhagen. | The company describes a remote team of 14 people and more than 1,000 customer brands sending about 10 million surveys monthly. |
| Founded | 2016 | 2016 |
| Headquarters | Copenhagen, Denmark | Chisinau, Moldova, and Austin, Texas, United States |
| Integrations | Listed integrations cover CRM, contact-center, service, ERP, marketing, Microsoft and custom systems, including Dynamics, Salesforce, Dixa, Jira, Power BI, Outlook, Teams, Zapier and SFTP. | Listed integrations include Shopify, Klaviyo, Gorgias, HubSpot, Salesforce, Intercom, Zendesk, Pipedrive, Slack, Segment and Zapier. |
| Rating on G2 | 4.3 out of 5 from 2 reviews | 4.7 out of 5 from 30 reviews. |
| Rating on GetApp | No rating shown; 0 reviews | 4.9 out of 5 from 31 reviews. |
| Rating on TrustRadius | No rating shown; pricing profile only | 1 out of 10 from 2 reviews. |
| Security | The company says it has an ISAE 3000 Assurance Report documenting security measures against GDPR and the Data Protection Act, available to customers with a data processing agreement. | Retently says data in transit uses HTTPS, data at rest is encrypted, and production access is restricted with MFA, VPN access and IP whitelisting. |
| Security controls | The documentation states OAuth 2.0 authentication, row-level security, revocable API keys, VPN and Entra ID database access, encryption at rest, DDoS protection and API throttling. | It states that data in transit uses HTTPS, stored data and backups are encrypted, production access uses MFA, VPN and IP allowlisting, and annual audits and penetration tests are performed. |
| Support | The pricing page lists annual support allowances of 0 hours for the trial, 2 for Basic, 4 for Business, and 12 for Enterprise; implementation and SMS fees may also apply. | Every plan includes a help center and email support; Pro adds live chat, while Enterprise adds onboarding, Zoom support and a named customer-success manager. |
| What it does | nps.today is a SaaS customer-experience platform for collecting feedback, analyzing customer loyalty and driving follow-up actions across customer touchpoints. | Retently is a SaaS customer-feedback platform for measuring NPS, CSAT and CES and acting on the results. |
Plans
nps.today
- Free TrialFree
- Basic€1.50 a month
- Business€3.50 a month
- Enterprise€7 a month
- STARTER1,300 DKK a month
- BASIC2,600 DKK a month
- BUSINESS5,100 DKK a month
- ENTERPRISE12,500 DKK a month
Retently
- Ecommerce Basic$99 a month
- Ecommerce Pro$299 a month
- EnterprisePriced on request
In their own words
nps.today
nps.today is a customer experience platform for managing NPS, CSAT, CES, and other surveys across customer journeys. It supports standard Customer Pulse surveys, extended pulses with up to five extra questions, and general CX surveys. Triggers can use transaction and customer engagement data, with program logic for timing, reminders, and relevance. Surveys can be delivered by email, SMS, websites, chat, apps, QR codes, and other external systems. For follow-up, the platform can notify employees and create tasks, reminders, and escalations in CRM or service systems. Its analysis features include translation, text analysis, sentiment detection, role-based dashboards, root-cause analysis, and an AI Feedback Assistant. Listed integrations include Salesforce, Dynamics 365, Zendesk, Genesys, Outlook, Power BI, Power Automate, Zapier, and Shopify. The free trial lasts one month and includes 50 surveys per month by email. Paid plans are Basic at €1.50 a month, Business at €3.50 a month, and Enterprise at €7 a month, each billed annually. It is available on Android, iOS, web, and through an API.
Retently
Retently collects customer feedback and measures NPS, CSAT and CES across multiple survey channels. Surveys can be sent by email, SMS or link, shown in a web app, embedded on a page, displayed through a feedback button or run at a tablet kiosk. Written responses are grouped into topics, while B2B teams can roll scores up by account. Described AI features classify feedback, analyze topics and provide an AI CX agent that finds issues and recommends actions across surveys, reviews and tickets. Event triggers can launch surveys, and alerts or feedback can be sent to connected tools. Integrations include Shopify, Klaviyo, HubSpot, Salesforce, Intercom, Zendesk, Gorgias, Slack, Microsoft Teams and Segment. REST API, webhooks and an MCP server support survey and feedback workflows. Ecommerce Basic is $99 a month; Ecommerce Pro is $299 a month. Both are monthly plans, and a 14-day trial is available without a free plan.