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Oracle Responsys vs Pleasepoint DM

Oracle Responsys

oracle.com

Pleasepoint DM

pleasepoint.com

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FigureOracle ResponsysPleasepoint DM
Price from$0.17/mo—
Free plan——
Free trial——
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published10
Spec score · Customer Lifetime Value Software8.4 (#5)7.1 (#32)
HeadquartersAustin, Texas, USABarcelona, Spain
IntegrationsResponsys apps connect programs and campaign messages to external systems; apps are available from Oracle and other developers through Oracle Cloud Marketplace.Listed integrations include PrestaShop, Shopify, VTEX, Magento, WooCommerce, Salesforce, HubSpot, Brevo, Mailchimp, Klaviyo, Sendy, ActiveCampaign, Microsoft Dynamics 365 and Zoho.
Intended usersOracle describes Responsys as campaign management for B2C marketing teams.The platform is presented for companies using CRM, ecommerce and customer communication systems that want to predict behavior and personalize customer interactions.
Pricing modelOracle’s price list says interactions include email, SMS, and mobile app messages and are purchased based on annual usage; it does not establish a single base subscription price on the cited page.The maker says cloud pricing is based on predictions per month and data volume, while self-hosted pricing is an annual license by company size; it gives no price amount on this page.
PurposeOracle Responsys is a cross-channel campaign management platform for B2C marketing teams to create targeted audiences and deliver personalized messages in near real time.Pleasepoint DM predicts customer lifetime value, churn risk, purchase timing, next purchases and pricing to support customer decisions.

Plans

Oracle Responsys

  • Marketing Automation Responsys Enterprise Cloud Service$2 a year

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Pleasepoint DM

No plans published.

Pleasepoint DM pricing →

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Oracle Responsys

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Pleasepoint DM

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