Ovatu vs Salonized

Ovatu is appointment scheduling software marketed to beauty and wellness businesses. Customers can book, manage, and pay for appointments around the clock through a branded mini-site, booking widget, or booking beacon. Businesses can manage availability, recurring appointments, employee schedules, automated notifications, and double-booking prevention. Customer profiles can hold appointment histories, loyalty points, contact details, notes, forms, photos, and document uploads. Payment options include online checkout, deposits, card capture, payment requests, receipts, and integrated terminals.

The Neat plan costs $25 a month for the first employee and 7 USD per month for each additional employee; Loaded costs $38 a month for the first employee and 10 USD per month per additional employee. Plans are month to month and cancellable at any time. A 30-day trial requires no card or payment details. SMS appointment reminders cost US$0.04 per message in addition to the monthly plan. Listed platforms are Android, iOS, macOS, and web. Integrations include Slack, Meta, Instagram, Mailchimp, PayPal, Stripe, Square, and Zoom, among others. Ovatu says it provides free email, live chat, and phone support across multiple time zones.

Salonized is software for managing salon appointments, client administration, accounting, sales administration, and marketing. The Appointments plan includes an online calendar and bookings, appointment reminders, client management, and two-way Google sync. Basic adds a cash register, online payments, feedback, an automatic waiting list, treatment reports, product management, financial reporting, gift cards, and loyalty points. Pro adds marketing tools such as newsletters, email templates, customer grouping, online forms, rebook reminders, last-minute discounts, custom discount codes, and dynamic pricing. The integrations collection lists Google Calendar, Apple Calendar, Stripe, Mollie, and Treatwell. Plans cost €21 a month for Appointments, €39 a month for Basic, and €59 a month for Pro; annual billing is available with a 10% discount. Extra employee and location charges are listed separately. Salonized works on internet-connected computers, tablets, and smartphones using an up-to-date browser; Internet Explorer is unsupported. Mobile apps are available for iPhone, iPad, and Android. The Appointments and Basic plans are no longer available in Switzerland from January 1, 2026.