Pulsate vs Twilio Segment
Pulsate
pulsatehq.com
Twilio Segment
twilio.comSide by side
| Figure | Pulsate | Twilio Segment |
|---|---|---|
| Price from | — | $120/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 0 | 10 |
| Spec score · Marketing Automation Software | 7.3 (#96) | 9.0 (#10) |
| Founded | 2013 | 2008 |
| Headquarters | Dublin, Ireland | San Francisco, California |
| Integrations | Pulsate lists integrations with Access Softek, Banno from Jack Henry, Candescent, Constellation Digital Partners, Q2, and TruStage Digital Storefront. | The official destination catalog lists integrations including Amplitude, AWS S3, Braze, Google Analytics, HubSpot, Salesforce, Snowflake-related warehouse tools, Zendesk and Zapier. |
| What it does | Pulsate describes its platform as a digital engagement platform for community financial institutions that helps grow account holder product use and engagement. | Twilio Segment collects first-party data, applies schemas and governance, unifies identities, and routes data to hundreds of downstream tools. |
Plans
Twilio Segment
- FreeFree
- Team$120 a month
- BusinessPriced on request
- BusinessPrice not published
- Customer Data PlatformPrice not published
- Customer Data PlatformPriced on request
- FreeFree
- Team$120 a month
- BusinessPriced on request
- Customer Data PlatformPriced on request
In their own words
Pulsate
Pulsate is a digital engagement platform for community banks and credit unions seeking to increase account-holder product use and engagement. It supports push and in-app notifications, a scrollable feed, retargeting, and messages in online banking. Behavioral, geofencing, and demographic targeting can shape communications. Reporting covers campaign performance such as loan conversion, deposit growth, and channel effectiveness, with one-click campaigns for selected opportunities and segments. Listed digital banking integrations include Access Softek, Banno from Jack Henry, Candescent, Constellation Digital Partners, Q2, and TruStage Digital Storefront. Pulsate also offers SFTP, custom integrations, and APIs exposing more than 120 data points; it names HubSpot, Salesforce, and other CRMs. Pulsate says integrations, uploads, and analytics are protected under ISO 27001 certification. The platform is available on the web, Android, iOS, and through an API. Pricing is on request, with charges set out in a commercial agreement.
Twilio Segment
Twilio Segment has no write-up on Specifiction yet; its figures are above.