Sendlane vs Substack
Sendlane
sendlane.com
Substack
substack.comSide by side
| Figure | Sendlane | Substack |
|---|---|---|
| Price from | $100/mo | Free |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 2 | 4 |
| Spec score · Email marketing tools | 8.8 (#22) | 9.2 (#8) |
| Spec score · Email Marketing Software | 8.3 (#69) | 8.6 (#41) |
| Company legal name | Crunchbase lists the legal name as SENDLANE, INC. | Crunchbase lists the legal name as Substack Inc. |
| Company size | LinkedIn lists a company size of 51–200 employees. | LinkedIn lists 51–200 employees, while Crunchbase lists headcount in the 101–250 range. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Integrations | The pricing page advertises deep-data integrations for Shopify, WooCommerce, ClickBank, Miva, Smile.io, and OneClick, plus 2,000-plus apps through Zapier. | Official integrations include RSS, podcast distribution to Apple and Spotify, Google Analytics 4, Google Tag Manager, X and Facebook pixels, Google site verification, YouTube and LinkedIn account connections. |
| Segmentation | The pricing page lists tags, custom fields, and multivariable segmentation tools. | Yes |
| Support | Sendlane says support is available 24/7 by live chat and email and that trial users can access support and the knowledge base. | Substack directs users to its Help Center for FAQs and walkthroughs and handles subscriber support questions on behalf of writers. |
| What it does | Sendlane describes its product as an email and SMS marketing platform with reviews and forms for merchants. | Substack is a publishing and subscription platform for writers, podcasters, video creators and media companies, combining content creation, email distribution, payments, community and analytics. |
Plans
Substack
- Free publishingFree
- Free to startFree
- Custom domain$50, paid once
- Paid subscriptionsPrice not published
In their own words
Substack
Substack is a publishing platform for writers, creators, and subscribers, bringing posts, newsletters, podcasts, video, live streams, and pages into one publishing flow. Its editor supports scheduling, autosaved drafts, version history, templates, SEO metadata, and headline A/B testing. Creators can offer free or paid posts, subscriptions, trials, gifts, and group plans. Discovery tools include recommendations, Notes, leaderboards, referrals, and search; audience segmentation and email automation are also available. Podcast episodes can be distributed automatically to Apple Podcasts and Spotify, while video can go automatically to YouTube and LinkedIn. Publishing is free. When creators enable paid subscriptions, Substack keeps 10% of subscription revenue, and Stripe charges payment processing fees. Creators own their intellectual property and mailing list and can export their data. Substack serves writers, journalists, podcasters, video creators, experts, educators, and media companies. It is available on the web, Android, and iOS. Substack directs users to its Help Center and handles subscriber support questions on behalf of writers.