Sendlane vs Zoho Campaigns
Sendlane
sendlane.com
Zoho Campaigns
zoho.comSide by side
| Figure | Sendlane | Zoho Campaigns |
|---|---|---|
| Price from | $100/mo | $4/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 2 | 4 |
| Spec score · Email marketing tools | 8.8 (#22) | 9.5 (#1) |
| Spec score · Email Marketing Software | 8.3 (#69) | 8.6 (#42) |
| Spec score · AI Email Marketing Software | 8.2 (#13) | 8.6 (#11) |
| A/B testing | Yes | Yes |
| Analytics | Sendlane lists real-time data and analytics, ROI and conversion tracking, and machine-learning open predictability among its features. | Campaign reporting includes basic reporting on the free tier and advanced analytics on paid tiers. |
| Automation | The pricing page lists pre-built funnels and behavior-, trigger-, and event-based marketing automation. | Professional includes drag-and-drop workflows, abandonment-cart and purchase-follow-up automations, frequency capping and webhooks. |
| Company founded | LinkedIn lists Sendlane as founded in 2013. | Crunchbase states that Zoho was founded in 1996 by Sridhar Vembu. |
| Company legal name | Crunchbase lists the legal name as SENDLANE, INC. | Crunchbase lists the legal name as Zoho Corporation Pvt. Ltd. |
| Documentation | The help center organizes articles on campaigns, automations, SMS, audience management, forms, integrations, reporting, reviews, and release notes. | Zoho provides separate user guides, API guides, FAQs and getting-started material for the Email API. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Integrations | The pricing page advertises deep-data integrations for Shopify, WooCommerce, ClickBank, Miva, Smile.io, and OneClick, plus 2,000-plus apps through Zapier. | The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs. |
| Segmentation | The pricing page lists tags, custom fields, and multivariable segmentation tools. | Standard provides basic segmentation and Professional adds advanced segmentation, tags and contact scoring. |
| Support | Sendlane says support is available 24/7 by live chat and email and that trial users can access support and the knowledge base. | The pricing page lists email, telephone, and in-product chat support, and says the Standard and Professional plans include priority support. |
| What it does | Sendlane describes its product as an email and SMS marketing platform with reviews and forms for merchants. | Zoho Campaigns is a multichannel marketing platform for creating, personalizing, automating and measuring email, SMS and WhatsApp campaigns. |
Plans
Zoho Campaigns
- Forever FreeFree
- Forever FreeFree
- Standard$4 a month
- Professional$6 a month
In their own words
Zoho Campaigns
Zoho Campaigns is an email marketing platform for reaching, engaging, and growing an audience. It supports email, SMS, and WhatsApp campaigns, with a drag-and-drop editor, templates, and AI-assisted campaign content creation. Contacts can be organized into lists, enriched with custom fields, and segmented through multiple conditions. Automated workflows can trigger messages based on recipient behavior, and live workflows can be edited without interrupting ongoing journeys. Ecommerce tools cover promotional messages, purchase follow-ups, feedback requests, and abandoned-cart triggers. A/B testing compares email variants, while reports track opens, clicks, unsubscribes, bounces, and delivery statistics. Integrations listed include Zoho CRM, Salesforce, Shopify, SurveyMonkey, HubSpot, and Zapier. The Forever Free plan costs nothing and includes up to 2,000 contacts, 6,000 emails per month, and five users; the listed subscriber limit is 500. A 14-day trial is available. Zoho says it does not show ads in its products or sell user information to third parties.