Spoki vs Zoko
Spoki
spoki.comZoko
zoko.ioSide by side
| Figure | Spoki | Zoko |
|---|---|---|
| Price from | €39/mo | $49.99/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 4 | 4 |
| Spec score · WhatsApp Marketing Software | 8.9 (#10) | 7.4 (#40) |
| AI agents | Spoki provides configurable AI agents for customer service, sales, marketing and voice conversations. | Its AI agents include Guru for FAQs, Wismo for order tracking, and Sello for taking orders. |
| API | Spoki's support documentation says users can request an API key from the platform's Integrations menu. | Zoko's API uses dashboard-managed API keys and requires HTTPS for requests. |
| Automation | The platform can automate customer support, marketing, sales, and lead qualification with AI agents. | Zoko offers automated abandoned-cart recovery, order notifications, and other Shopify-triggered flows. |
| Headquarters | San Vito dei Normanni, Italy | Buford, Georgia, United States; Bengaluru, Karnataka, India |
| Integrations | Spoki lists more than 100 native integrations and connections to over 4,000 apps through Zapier, Make and n8n. | The Shopify App Store lists Checkout Apps, Facebook Messenger, Instagram, Judge.me, WhatsApp, and WhatsApp API under Works with. |
| Product | Spoki is a Customer Engagement Management platform that brings marketing, sales, and support into a shared conversation thread. | Zoko connects Shopify stores to WhatsApp for marketing, sales, support and automation. |
| Security | Spoki's privacy policy states that personal data is encrypted in transit using TLS/SSL and at rest using AES-256 or equivalent. | Zoko says it is ISO 27001 v2022 compliant and GDPR compliant. |
| Support | GetApp lists email/help-desk, phone, chat, FAQ/forum, knowledge-base, webinar, video and live-online support options. | The Shopify App Store identifies Bourbon Science Inc. as the app support provider. |
Plans
In their own words
Spoki
Spoki is a customer engagement platform that brings marketing, sales, and support into shared conversations. It connects with customers through WhatsApp, voice, SMS, and email, with automation for support, marketing, sales, and lead qualification. Its AI evaluates intent, urgency, and sentiment to decide whether to answer, escalate, or wait. The platform lists integrations including Shopify, WooCommerce, HubSpot, Salesforce, and Zapier; users can request an API key in its Integrations menu. Spoki runs as a browser-based web app on desktop or mobile, though the company says there is no Spoki mobile app. A free plan includes live chat, ticketing, unlimited operators, and automations, but excludes AI and several sales and campaign features. Paid plans are Service at €39 a month, Marketing at €79 a month, and Sales at €119 a month; WhatsApp fees are billed separately by Meta on those plans. Spoki says data is hosted in the European Economic Area and encrypted in transit and at rest. The free trial does not require a credit card.