Best Marketing Analytics Software in 2026
Updated
49 marketing analytics software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
49ranked
0free plans on this page
$3.25/molowest paid tier
7 Oct 2026last checked
Input list Marketing Analytics Software 24 channels on this page · 117 of 192 spec lines stated by the makers
Ch Tool Free planPaid fromData refreshSpend trackingPipeline trackingCustom dashboardsHistorical dataCRM reporting Spec sheet Score
26 Marmind Free planNoPaid fromnot statedData refreshreal-timeSpend trackingYesPipeline trackingnot statedCustom dashboardsYesHistorical datanot statedCRM reportingYes 5/8spec lines stated 6.0
27 Adobe Customer Journey Analytics Free planNoPaid fromnot statedData refreshreal-timeSpend trackingNoPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 6/8spec lines stated 5.9
28 NinjaCat Free plannot statedPaid fromnot statedData refreshdailySpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical data24 monthsCRM reportingYes 6/8spec lines stated 5.9
29 Salesforce Marketing Intelligence Free planNoPaid from$10,000/moData refreshnot statedSpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 6/8spec lines stated 5.9
30 TapClicks Free plannot statedPaid fromnot statedData refreshdailySpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 5/8spec lines stated 5.9
31 Adverity Free plannot statedPaid fromnot statedData refreshnot statedSpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 4/8spec lines stated 5.8
32 BidX Free planNoPaid fromnot statedData refreshreal-timeSpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical data3 monthsCRM reportingnot stated 6/8spec lines stated 5.8
33 Bright Analytics Free planNoPaid fromnot statedData refreshdailySpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 6/8spec lines stated 5.8
34 Marketing Evolution Free plannot statedPaid fromnot statedData refreshreal-timeSpend trackingYesPipeline trackingYesCustom dashboardsnot statedHistorical datanot statedCRM reportingYes 4/8spec lines stated 5.8
35 ReportDash Free planNoPaid from$19/moData refreshhourlySpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 7/8spec lines stated 5.8
36 Roistat Free planNoPaid from$300/moData refreshhourlySpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 7/8spec lines stated 5.8
37 Sprinklr Marketing Analytics Free plannot statedPaid fromnot statedData refreshreal-timeSpend trackingYesPipeline trackingnot statedCustom dashboardsYesHistorical datanot statedCRM reportingYes 4/8spec lines stated 5.8
38 Zoomph Free plannot statedPaid fromnot statedData refreshreal-timeSpend trackingYesPipeline trackingnot statedCustom dashboardsYesHistorical datanot statedCRM reportingnot stated 3/8spec lines stated 5.8
39 Megalytic Free planNoPaid from$15/moData refreshnot statedSpend trackingYesPipeline trackingnot statedCustom dashboardsYesHistorical datanot statedCRM reportingYes 5/8spec lines stated 5.7
40 MixedMetrics Free planNoPaid from$79/moData refreshreal-timeSpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 7/8spec lines stated 5.7
41 Oviond Free planNoPaid from$40/moData refreshnot statedSpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 6/8spec lines stated 5.7
42 Reporting Ninja Free planNoPaid from$20/moData refreshreal-timeSpend trackingYesPipeline trackingYesCustom dashboardsYesHistorical datanot statedCRM reportingYes 7/8spec lines stated 5.7
43 Two Minute Reports Free planNoPaid from$97/moData refreshhourlySpend trackingYesPipeline trackingnot statedCustom dashboardsYesHistorical datanot statedCRM reportingYes 6/8spec lines stated 5.7
44 Adsu Free planNoPaid from$149/moData refreshnot statedSpend trackingYesPipeline trackingYesCustom dashboardsnot statedHistorical datanot statedCRM reportingYes 5/8spec lines stated 5.6
45 Agency Dashboard Free planNoPaid from$5/moData refreshdailySpend trackingYesPipeline trackingnot statedCustom dashboardsnot statedHistorical datanot statedCRM reportingnot stated 4/8spec lines stated 5.6
46 Opteo Free planNoPaid from$129/moData refreshnot statedSpend trackingYesPipeline trackingnot statedCustom dashboardsnot statedHistorical datanot statedCRM reportingnot stated 3/8spec lines stated 5.5
47 Trendemon Free planNoPaid from$499/moData refreshnot statedSpend trackingnot statedPipeline trackingYesCustom dashboardsnot statedHistorical datanot statedCRM reportingYes 4/8spec lines stated 5.5
48 Maxymizely Free planNoPaid fromnot statedData refreshnot statedSpend trackingnot statedPipeline trackingnot statedCustom dashboardsnot statedHistorical datanot statedCRM reportingnot stated 1/8spec lines stated 5.4
49 MediaRadar Free plannot statedPaid fromnot statedData refreshnot statedSpend trackingnot statedPipeline trackingnot statedCustom dashboardsnot statedHistorical datanot statedCRM reportingnot stated 0/8spec lines stated 5.2
Compare all 24 in a table
| # | Tool | Score | Free plan | From | Free plan | Paid from | Data refresh | Spend tracking |
|---|---|---|---|---|---|---|---|---|
| 26 | Marmind | 6.0 | No | — | No | — | real-time | Yes |
| 27 | Adobe Customer Journey Analytics | 5.9 | No | — | No | — | real-time | No |
| 28 | NinjaCat | 5.9 | No | — | — | — | daily | Yes |
| 29 | Salesforce Marketing Intelligence | 5.9 | No | $10,000/mo | No | 10,000 /mo | — | Yes |
| 30 | TapClicks | 5.9 | No | — | — | — | daily | Yes |
| 31 | Adverity | 5.8 | No | — | — | — | — | Yes |
| 32 | BidX | 5.8 | No | — | No | — | real-time | Yes |
| 33 | Bright Analytics | 5.8 | No | — | No | — | daily | Yes |
| 34 | Marketing Evolution | 5.8 | No | — | — | — | real-time | Yes |
| 35 | ReportDash | 5.8 | No | $15.83/mo | No | 19 /mo | hourly | Yes |
| 36 | Roistat | 5.8 | No | $300/mo | No | 300 /mo | hourly | Yes |
| 37 | Sprinklr Marketing Analytics | 5.8 | No | — | — | — | real-time | Yes |
| 38 | Zoomph | 5.8 | No | — | — | — | real-time | Yes |
| 39 | Megalytic | 5.7 | No | — | No | 15 /mo | — | Yes |
| 40 | MixedMetrics | 5.7 | No | $3.25/mo | No | 79 /mo | real-time | Yes |
| 41 | Oviond | 5.7 | No | — | No | 40 /mo | — | Yes |
| 42 | Reporting Ninja | 5.7 | No | $20/mo | No | 20 /mo | real-time | Yes |
| 43 | Two Minute Reports | 5.7 | No | — | No | 97 /mo | hourly | Yes |
| 44 | Adsu | 5.6 | No | — | No | 149 /mo | — | Yes |
| 45 | Agency Dashboard | 5.6 | No | — | No | 5 /mo | daily | Yes |
| 46 | Opteo | 5.5 | No | — | No | 129 /mo | — | Yes |
| 47 | Trendemon | 5.5 | No | $41.58/mo | No | 499 /mo | — | — |
| 48 | Maxymizely | 5.4 | No | — | No | — | — | — |
| 49 | MediaRadar | 5.2 | No | — | — | — | — | — |
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