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Amply

giveamply.com

Free plan WebAPI
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Spec score 8.8 #2 of 16 in Nonprofit Matching Gift Software

What it is

Amply helps nonprofits manage employer matching gifts, from checking whether a donation qualifies to tracking the request. Donors can start a match on the donation form or later through a receipt. They can complete prefilled electronic forms with an e-signature or submit requests through their company's portal. Amply checks company rules, such as donation minimums, together with nonprofit classifications. It says its database covers over 4,000 matching programs and receives new company information weekly. A nonprofit portal shows match statuses, analytics, revenue and activity reports, and matching trends. Integrations include Classy, OneCause, Maguire, and MobileCause, and custom connections can use APIs and webhooks. Amply says it does not store payment information, encrypts data, and uses privately hosted servers. Its free plan is listed at free with no flat fees; Standard costs what you agree with the maker. If an employer requires a donor to record a gift in its own portal, the donor must complete that step personally. Amply says its team can follow up with donors and companies through the matching process.

Spec sheet

What it does
Amply is a software-as-a-service product that helps nonprofits process employer matching gifts.Read 14 Oct 2026 · giveamply.com
Integrations
Named platform partners include Classy, OneCause, Maguire and MobileCause, with additional CRM, cause-marketing and rewards partnerships.Read 14 Oct 2026 · giveamply.com
Security
Amply says it does not store payment information, uses privately hosted servers, and encrypts all data.Read 28 Sep 2026 · giveamply.com
Privacy
Amply’s privacy policy says it does not sell or rent personal information and lists donor data retention as three years from the donor’s last gift.Read 28 Sep 2026 · giveamply.com
Support
Amply says its customer service team can follow up with donors and companies through the match process and help ensure completion.Read 28 Sep 2026 · giveamply.com
License
Amply retains ownership of the platform and grants customers a limited, revocable, non-exclusive, non-sublicensable use license; the service is proprietary rather than open source.Read 14 Oct 2026 · giveamply.com
API and webhooks
Amply offers custom APIs, webhooks and sample implementation code for integrations.Read 14 Oct 2026 · giveamply.com
API uptime claim
The features page states that its APIs are provided with 99.9% uptime.Read 14 Oct 2026 · giveamply.com
Automated paperwork
The service uses electronic processing, pre-filled forms and reminders to reduce manual matching-gift work.Read 14 Oct 2026 · giveamply.com
Availability
The official pages describe a donation-page service, nonprofit portal, integrations, and APIs; I found no download or operating-system requirements on the pages reviewed.Read 28 Sep 2026 · giveamply.com
Campaign matching
The company can manage matching campaigns for specific fundraisers even without a formal employer program.Read 14 Oct 2026 · giveamply.com
Company legal name
Amply's privacy policy identifies the provider as Amply LLC.Read 14 Oct 2026 · giveamply.com
Company locations
LinkedIn lists primary locations in San Francisco, Atlanta, New York and Madison, Wisconsin.Read 14 Oct 2026 · linkedin.com
Company-policy database
The product provides access to more than 4,000 company matching programs and says the database is updated weekly.Read 14 Oct 2026 · giveamply.com
CRM synchronization
Amply can synchronize donor names, email addresses, employers, match statuses and custom identifiers with a CRM.Read 14 Oct 2026 · giveamply.com
Custom integration
Amply offers APIs and webhooks for custom integrations and says setup can include partner activations, documentation, and sample code.Read 28 Sep 2026 · giveamply.com
Documentation depth
Amply says implementation teams can use detailed documentation and sample code, but it does not expose a public developer documentation site on the pages reviewed.Read 14 Oct 2026 · giveamply.com
Donation-page workflow
Donors can start a matching request during donation checkout or later from the donation receipt.Read 14 Oct 2026 · giveamply.com
Donor flow
Donors can start a match on the donation form or later from the donation receipt.Read 28 Sep 2026 · giveamply.com
Donor limitation
Amply cannot submit an employer-portal request for a donor, so the donor must personally record the gift when the employer requires it.Read 14 Oct 2026 · giveamply.com
E-signature
Donors can receive automatically completed forms for electronic signature.Read 14 Oct 2026 · giveamply.com
Eligibility
The service checks company matching criteria, including donation minimums, and nonprofit classifications to determine match eligibility.Read 28 Sep 2026 · giveamply.com
Eligibility verification
Amply checks employer matching rules, donation minimums and nonprofit classifications before processing a match.Read 14 Oct 2026 · giveamply.com
Employer append
Amply says it can use proprietary and public data to identify employers for donors who did not initiate matching.Read 14 Oct 2026 · giveamply.com
Forms
Donors can use auto-filled electronic forms with e-signature or submit match requests through their company portals.Read 28 Sep 2026 · giveamply.com
Founded and size
LinkedIn lists Amply as privately held, founded in 2010, with 2–10 employees.Read 14 Oct 2026 · linkedin.com
Funding status
A 2017 PR Newswire release described Amply as self-funded and privately held in California.Read 14 Oct 2026 · prnewswire.com
Independent performance criticism
A matching-gift analysis rated the Cystic Fibrosis Foundation's Amply-supported Great Strides strategy 9/14 and recommended stronger calls to action.Read 14 Oct 2026 · fundraisingip.com
Independent use evidence
Colorado Rocky Mountain School directs donors to Amply to check whether their employer will match a gift.Read 14 Oct 2026 · crms.org
Independent workflow evidence
A OneCause Amply workflow describes company-policy checks, donor e-signature or portal action, nonprofit verification and API-based reporting.Read 14 Oct 2026 · onecause.com
Matching programs
Amply says its company policy database covers over 4,000 matching programs and is updated with new companies weekly.Read 28 Sep 2026 · giveamply.com
Notable limitation
Donors must personally record a gift in their company portal when the employer requires it; Amply says it cannot submit that request for them.Read 28 Sep 2026 · giveamply.com
Notable news
On November 1, 2017, Amply announced automated employer-matching tools and said it served more than 3,500 nonprofits.Read 14 Oct 2026 · prnewswire.com
Notable partnership
Amply and MobileCause announced a partnership on February 18, 2021 to embed matching-gift automation into MobileCause donation forms.Read 14 Oct 2026 · giveamply.com
Offline donations
Staff can upload offline donations for retroactive matching and tracking.Read 14 Oct 2026 · giveamply.com
Payment handling
Matched checks are sent directly by the employer to the nonprofit rather than through Amply.Read 14 Oct 2026 · giveamply.com
Portal reporting
Nonprofits can view match statuses, revenue and activity reports, matching trends, company notes and analytics in a portal.Read 14 Oct 2026 · giveamply.com
Privacy controls
The privacy policy says donor data is retained for three years after the last gift, user data for 18 months after last login and API logs for 12 months.Read 14 Oct 2026 · giveamply.com
Privacy sharing
Amply says it does not sell or rent personal information and may share necessary data with employers, nonprofit clients, partners, employees and contractors.Read 14 Oct 2026 · giveamply.com
Rating on G2
No rating available from 0 reviews; G2 says Amply has not been reviewed yet.Read 14 Oct 2026 · g2.com
Rating on GetApp
0 out of 5 from 0 reviews; the listing shows a zero user rating and no reviews.Read 14 Oct 2026 · getapp.com
Rating on SoftwareReview.com
No rating available from 0 reviews; the profile says there is not enough rating data.Read 14 Oct 2026 · softwarereview.com
Reporting
The nonprofit portal provides match statuses, analytics, revenue and activity reports, and matching trends.Read 28 Sep 2026 · giveamply.com
Security statement
Amply says it does not store payment information, uses privately hosted servers and encrypts data.Read 14 Oct 2026 · giveamply.com
Self-hosting
The reviewed materials describe a hosted service and do not state that self-hosting is available.Read 14 Oct 2026 · giveamply.com
Who it serves
Amply says it serves nonprofits of all sizes and can manage specific company campaigns or fundraisers even without a formal matching program.Read 28 Sep 2026 · giveamply.com

Plans and prices

Freemium Free Feature Limited · No flat fees Read 28 Sep 2026 · giveamply.com
Freemium Free $0 Feature limited · No flat fees Read 14 Oct 2026 · giveamply.com
Standard Priced on request Everything Included Read 28 Sep 2026 · giveamply.com
Custom Priced on request Contact Amply Typically for nonprofits with donation volume of $5M+ Read 14 Oct 2026 · giveamply.com
Standard Price not published 5% on eligible matches Everything included Read 14 Oct 2026 · giveamply.com

Every Amply plan and price →

Strong points and limits

Strong points

  • Database covers over 4,000 matching programs
  • Donors can use prefilled forms with e-signatures
  • Portal tracks match status and revenue
  • APIs and webhooks support custom integrations

Limits

  • Standard costs what you agree with the maker
  • Donors must record gifts in employer portals themselves when required

Who it suits

Amply is for nonprofits seeking to manage matching gifts, including organizations running specific campaigns or fundraisers without a formal matching program. Its portal and integrations may suit teams that need match tracking and reporting.

Amply in depth

Read the full write-up

Amply is a nonprofit matching-gift service for organizations that want to connect donor eligibility and follow-up with their fundraising workflow. It is strongest when a nonprofit can use its integrations and needs match tracking alongside donation activity. Its main trade-off is that some employer-portal submissions still require action from the donor.

Overview

Amply links eligibility checks, donor steps, and nonprofit-side tracking in one matching-gift workflow. Donors can begin a match on a donation form or return to it from the receipt, which gives organizations another chance to prompt a donor after the gift. Amply checks employer criteria such as donation minimums and nonprofit classifications, but an eligible gift is not the same as a completed match.

The company-policy database covers more than 4,000 matching programs and is updated with new companies weekly. That breadth can help nonprofits serving donors at many employers; it cannot remove employer-specific submission requirements. When an employer requires its own portal, donors must record the gift there themselves.

Key features

Donor workflow and support

Donors can use auto-filled electronic forms with e-signature or submit through their company portal. Amply offers automated email outreach, while its customer service team can follow up with donors and companies during the process. That support can reduce the nonprofit's follow-up burden, but it does not make every submission fully automatic.

Tracking, reporting, and integrations

The nonprofit portal provides match statuses, analytics, revenue and activity reports, and matching trends. These tools make it possible to monitor progress and assess match revenue rather than treat each request as an isolated task. Amply integrates with fundraising platforms including Classy, OneCause, Maguire, and MobileCause, and partners with CRMs, cause-marketing platforms, and rewards programs. APIs and webhooks support custom integrations, with setup that can include partner activations, documentation, and sample code.

Security and privacy

Amply says it does not store payment information, hosts servers privately, and encrypts all data. Its privacy policy says it does not sell or rent personal information and retains donor data for three years after the donor's last gift. That retention period is worth weighing for organizations setting their own donor-data policies.

Pricing

PlanPriceWhat it meansFreemiumfreeFeature Limited, with no flat fees; a way to start without a subscription, but with reduced functionality.Standardpriced on requestEverything Included; the per-contact model makes volume relevant to the cost.CustomCustom pricingCustom package, typically for nonprofits with donation volume of $5M+.The free plan suits nonprofits that want to begin with limited features and no flat fee. Standard is the more complete option for organizations that need the full feature set; its per-contact charge means the total depends on contact count. Larger nonprofits with donation volume of $5M+ are the stated audience for custom packages. Amply's pricing model is freemium.

Platforms

Amply supports web and API access. Its described service centers on a donation-page workflow, nonprofit portal, integrations, and APIs rather than a downloadable desktop or mobile app.

Who it's for

Amply is aimed at nonprofits of all sizes, including organizations running a specific company campaign or fundraiser without a formal matching program. It is a stronger fit for teams that can connect it to their fundraising or CRM systems and want visibility into matching activity. Organizations seeking a completely hands-off process should account for the donor's role in employer-portal submissions.

Pros and cons

Broad matching-program coverage: a database of more than 4,000 programs, with weekly additions, can help nonprofits identify potential matches across employers.

Connected workflow: donation-form or receipt entry points, eligibility checks, email outreach, and reporting bring multiple match steps together.

Integration options: named fundraising-platform integrations plus CRM partnerships, APIs, and webhooks give nonprofits routes to fit the service into existing systems.

Donor action can remain necessary: employers that require portal submission leave the donor responsible for recording the gift.

Standard pricing scales by contact: the priced on request price makes contact volume central to cost, while the free tier is feature-limited.

Alternatives

For a broader nonprofit fundraising suite with a free-forever plan, donation forms, fundraising pages, events, auctions, and donor management, consider Givebutter; its stated free plan is free, billed monthly, and it also offers a free trial. If a paid web and mobile option is the priority, Anthology Encompass is another candidate.

BetterWorld is worth considering for a free web-based option with 0% platform fee on its Free plan, while its Flex plan adds a 2.2–5% platform fee; standard payment processing fees apply to both. For a nonprofit seeking a fundraising suite with an Essentials option designed for annual revenue under $1 million and zero subscription or setup costs, compare GoFundMe Pro.

Whitelabel may suit organizations looking for a per-gift model with no monthly fees, setup fees, or contracts; card and bank costs are passed through at cost. For a platform with a Starter plan at $9 a month, a 2% platform fee, and one admin account, consider GivingFuel. Greater Giving is another option to compare for event-focused fundraising. Organizations that prefer public code and self-hosting with their own payment gateway can consider Better Giving.

Browse the Nonprofit Matching Gift Software category for more options.

Verdict

Amply is a good fit for nonprofits that want matching-gift eligibility, donor follow-up, and revenue reporting connected to their fundraising operation, especially when its integrations match their stack. The free plan offers a low-commitment starting point, while Standard provides the complete feature set at a per-contact price. Look elsewhere if your priority is a fully automatic submission process: donors must still handle employer-portal entries when required.

Verdict

Amply covers eligibility checks, donor steps, and nonprofit reporting, with a free plan and a per-contact Standard price. A required employer-portal submission remains the donor's responsibility.

Where Specifiction places it

Alternatives to AmplyAll alternatives →