Champion
championhq.com
What it is
Champion is web software for referral and advocate programs. It supports references, referrals, testimonials, reviews, and community engagement, allowing teams to organize several forms of advocate participation in one product. Program analytics are included for reviewing activity. CRM integrations connect Champion with Salesforce and HubSpot. Champion is a paid product with no free plan, and pricing is available on request rather than shown as a listed amount. The company was founded in 2023 and is headquartered in Indianapolis, Indiana, United States. Its listed platform is the web. The combination of referral support, varied advocate activities, analytics, and CRM connections defines its scope. Buyers can use the listed activities to assess whether it matches their advocacy program, then contact Champion for commercial terms.
Spec sheet
- What it does
- Champion is a Revenue AI customer-revenue-orchestration platform that identifies engaged customers, matches them to revenue opportunities and tracks customer-sourced impact.Read 15 Oct 2026 · championhq.com
- Headquarters
- Indianapolis, Indiana, United StatesRead 4 Oct 2026 · championhq.com
- Founded
- 2023Read 4 Oct 2026 · championhq.com
- API documentation
- Proofmap reports that Champion has no publicly documented REST API.Read 15 Oct 2026 · proofmap.com
- Champion identification
- The platform scores contact activity from CRM, product, support and community data to find disengaged, expansion-ready and advocacy-ready people.Read 15 Oct 2026 · championhq.com
- Champion profiles
- Profiles capture customer preferences, expertise topics, ideal use cases and preferred moments for participation.Read 15 Oct 2026 · championhq.com
- Company founding
- LinkedIn lists Champion as founded in 2023 and privately held with 11–50 employees.Read 15 Oct 2026 · linkedin.com
- Company headquarters
- Champion lists 830 Massachusetts Avenue, Indianapolis, Indiana 46204 as its address.Read 15 Oct 2026 · championhq.com
- Company legal name
- Crunchbase identifies the company as ChampionHQ, Inc.Read 15 Oct 2026 · crunchbase.com
- Funding
- Champion announced an oversubscribed $3.3 million seed round on September 3, 2024, led by Flyover Capital with High Alpha, Bread & Butter Ventures and Stage 2 Capital participating.Read 15 Oct 2026 · championhq.com
- G2 integration
- Champion can synchronize G2 reviews and use review intelligence in advocacy workflows.Read 15 Oct 2026 · championhq.com
- Gainsight Communities integration
- Gainsight community engagement, badges and participation signals can be used for champion identification and advocacy programs.Read 15 Oct 2026 · championhq.com
- Gainsight CS integration
- Gainsight CS health, NPS, CSAT and renewal signals feed Champion identification, while activation and revenue data can flow back.Read 15 Oct 2026 · championhq.com
- Independent company reporting
- The Indianapolis Business Journal reported that Champion launched from High Alpha in 2023, had nine employees in September 2024 and had raised $5.3 million cumulatively at that time.Read 15 Oct 2026 · ibj.com
- Job-change tracking
- The product detects promotions and employer changes, maintains reference lists and can flag renewal risk when decision makers leave.Read 15 Oct 2026 · championhq.com
- Licence
- Champion terms reserve proprietary rights and grant no open-source licence.Read 15 Oct 2026 · championhq.com
- Limit: legal warranty
- The terms provide the service as-is and disclaim warranties covering uninterrupted operation, accuracy, security and availability.Read 15 Oct 2026 · championhq.com
- Limit: proof content
- Proofmap says creation of case studies, videos and proof points is not documented as a built-in capability.Read 15 Oct 2026 · proofmap.com
- Limit: public pricing
- Capterra lists pricing as contact-vendor rather than publishing a starting price.Read 15 Oct 2026 · capterra.com
- Limit: review evidence
- Capterra, G2, GetApp and Gartner Peer Insights each show no user reviews, so repeated independent praise or complaints are not available.Read 15 Oct 2026 · capterra.com
- MCP access
- Champion describes an MCP connection that starts read-only and follows existing Champion permissions.Read 15 Oct 2026 · championhq.com
- Praise: product capabilities
- Proofmap credits Champion for Salesforce deal-context reference ranking, one-click acceptance, automated scheduling, referral-to-pipeline tracking and ARR attribution.Read 15 Oct 2026 · proofmap.com
- Privacy compliance
- Champion states GDPR and CCPA compliance, with an initial attestation dated March 20, 2024.Read 15 Oct 2026 · championhq.com
- Rating on Capterra
- 0.0 out of 5 from 0 reviewsRead 15 Oct 2026 · capterra.com
- Rating on G2
- 0.0 out of 5 from 0 reviewsRead 15 Oct 2026 · g2.com
- Rating on Gartner Peer Insights
- 0.0 out of 5 from 0 reviewsRead 15 Oct 2026 · gartner.com
- Rating on GetApp
- 0.0 out of 5 from 0 reviewsRead 15 Oct 2026 · getapp.com
- Reference matching
- AI matches sales opportunities with customer references using deal context and relationship strength.Read 15 Oct 2026 · championhq.com
- Reference scheduling
- Customers can accept reference requests with one click and scheduling can be automated through email and form builders.Read 15 Oct 2026 · championhq.com
- Reference workflow
- Reference requests can originate from Salesforce opportunities, collect structured requirements and be shared through Slack, email or Salesforce.Read 15 Oct 2026 · championhq.com
- Referral programs
- Champion selects likely referrers using engagement, NPS, interactions and capacity, then provides personalized referral links and tracks resulting leads.Read 15 Oct 2026 · championhq.com
- Release notes
- Recent release notes list form-builder improvements, Slack integration, list filters, team permissions, G2 content synchronization, reference scheduling, activation-form controls and branded onboarding.Read 15 Oct 2026 · championhq.com
- Revenue attribution
- Dashboards attribute customer-sourced pipeline, expansion influence and net-retention contribution by person, deal and quarter.Read 15 Oct 2026 · championhq.com
- Salesforce integration
- Salesforce integration synchronizes references, referrals and revenue moments into opportunity records.Read 15 Oct 2026 · championhq.com
- Security certification
- Champion states that it maintains ISO/IEC 27001 certification, issued February 5, 2025 after an initial issue on February 8, 2024.Read 15 Oct 2026 · championhq.com
- Self-hosting
- Public materials describe a hosted service and do not document self-hosting or an on-premises deployment.Read 15 Oct 2026 · championhq.com
- Slack integration
- Slack integration sends real-time notifications about job changes, reference requests, testimonials and Champion activity.Read 15 Oct 2026 · championhq.com
- TrustRadius recognition
- TrustRadius named Champion a 2024 GTM Innovator Award winner for customer-reference, advocacy, peer-review and job-change workflows.Read 15 Oct 2026 · trustradius.com
- Webhooks
- The integrations page says webhooks connect Champion with preferred tools, platforms and dashboards.Read 15 Oct 2026 · championhq.com
Plans and prices
Strong points and limits
Strong points
- Supports referrals and multiple advocate activities
- Includes program analytics
- Integrates with Salesforce and HubSpot
- Runs on the web
- Handles references, testimonials, reviews, and community engagement
Limits
- No free plan
- Pricing is available only on request
- Listed platform is web
Who it suits
Champion suits organizations running referral programs alongside references, testimonials, reviews, or community engagement. It is relevant when Salesforce or HubSpot integration and program analytics are needed.
Verdict
Champion focuses on coordinating referral and advocate activity, with analytics and two named CRM integrations. Its paid-only model and request-based pricing mean teams must discuss cost before choosing it.
Where Specifiction places it
- Customer Reference Management#3 of 158.1
- Customer Advocacy Software#4 of 178.1