Empower LO
empowerlo.com
Spec sheet
- Purpose
- Empower LO is a mortgage CRM and marketing automation platform for loan officers, teams, and brokerages, built on HighLevel.Read 7 Oct 2026 · empowerlo.com
- Integrations
- The integrations page lists Arive, LendingPad, Calyx Path/Point, RETR, Finlocker/KeySteps, MyCreditGuy, Google Ads, Facebook and Instagram lead forms, calendars, Zapier, and a REST API.Read 7 Oct 2026 · empowerlo.com
- Security
- The privacy policy states that data is encrypted in transit with TLS 1.2 or 1.3 and at rest with AES-256, with role-based access controls and optional two-factor authentication.Read 7 Oct 2026 · empowerlo.com
- Support
- Scale and Teams include three live Open Office Hours sessions per week, chat and ticket support, and LOS integration support; Teams also includes a dedicated account manager.Read 7 Oct 2026 · empowerlo.com
- Headquarters
- Meridian, IdahoRead 28 Sep 2026 · empowerlo.com
- Founded
- 2018Read 28 Sep 2026 · empowerlo.com
- API availability
- The site describes REST API access for teams and enterprises, including contact and pipeline operations, webhooks, and OAuth 2.0 authentication.Read 7 Oct 2026 · empowerlo.com
- Campaign automation
- Automations include speed-to-lead responses, birthday and home-anniversary messages, past-client nurture, and realtor-partner drips.Read 7 Oct 2026 · empowerlo.com
- Compliance scope
- Empower LO says it is not a financial institution under GLBA; client-approved LOS data that may constitute NPI is kept in an individual isolated subaccount.Read 7 Oct 2026 · empowerlo.com
- CRM capabilities
- The CRM tracks leads, borrowers, agents, referral partners, and past clients, and automates follow-up.Read 7 Oct 2026 · empowerlo.com
- Data handling
- Empower LO says customer data is not used to train AI models, card data is handled by Stripe, and customer data is hosted in the United States through HighLevel infrastructure.Read 7 Oct 2026 · empowerlo.com
- LOS setup limitation
- The company says LOS integrations are not native built-in integrations; its team handles setup, with free LOS integration support on Scale.Read 7 Oct 2026 · empowerlo.com
- Maker and location
- Empower LO is made by Empower Digital Solutions, LLC in Meridian, Idaho, and was founded in 2018 by loan officer Michael McAllister.Read 7 Oct 2026 · empowerlo.com
- Not an LOS
- The company says Empower LO is a CRM, not a loan origination system, and works alongside LOSs such as Arive and Encompass.Read 7 Oct 2026 · empowerlo.com
- Target customers
- The site positions its productized Platform for individual mortgage producers and teams, and custom builds for mortgage companies needing tailored operations.Read 7 Oct 2026 · empowerlo.com
Plans and prices
Scale $297 a month $297 /mo; + $300 one-time setup $30 in free usage included monthly · Multi-channel conversations · Pre-built mortgage automations · API & Zapier integrations · Unlimited admin & support users Read 7 Oct 2026 · empowerlo.com
Teams $497 a month $497 /mo; starting price, final scope depends on roster and implementation needs Everything in Scale · Team snapshot management · Advanced lead distribution · Team-level LOS integrations · Dedicated account manager Read 7 Oct 2026 · empowerlo.com
Custom Builds Priced on request Pricing is scoped to your operation Custom HighLevel implementation · Discovery, architecture, build, and rollout · Optional ongoing partnership Read 7 Oct 2026 · empowerlo.com
Where Specifiction places it
- Mortgage CRM Software#15 of 297.8