GreenRoad
greenroad.com
What it is
GreenRoad is a fleet telematics and driver-coaching platform that gives drivers feedback during trips and managers visibility into safety performance. GreenRoad Drive uses voice and visual prompts, tracking risky braking, acceleration, cornering, speeding, and lane handling. It produces driver safety scores and team leaderboards. Managers can view fleets live, review location history, and examine previous trips and incidents. Location-based alerts include configurable speeding warnings and notices for high-risk areas. GreenRoad Central adds AI-powered safety insights, real-time alerts, live tracking, analytics, and pre-built reports through a browser or the Drive app. An open API can combine existing telematics, sensors, and third-party data platforms in one fleet view. Drive runs on Android and iPhone and can operate alongside apps such as Waze. Digital Edge uses smartphones or tablets already in vehicles and is described as requiring no hardware installation or vehicle downtime. GreenRoad lists solutions for passenger transport, oil and gas, mining, utilities, services, food and beverage, construction, and delivery fleets. Pricing is available on request. Support is handled through GreenRoad Central for managers or local managers and champions for drivers.
Spec sheet
- What it does
- GreenRoad combines driver feedback, telematics, video and predictive AI to help bus and coach operators improve safety.Read 15 Oct 2026 · greenroad.com
- Product
- GreenRoad provides in-vehicle telematics and driver coaching that gives drivers real-time feedback and fleet managers visibility into safety performance.Read 9 Oct 2026 · greenroad.com
- Intended users
- GreenRoad describes solutions for passenger transport, oil and gas, mining, utilities, services, food and beverage, construction, and delivery fleets.Read 9 Oct 2026 · greenroad.com
- Deployment
- Digital Edge uses existing in-vehicle smartphones or tablets and is described as requiring no hardware installation or vehicle downtime.Read 9 Oct 2026 · greenroad.com
- Support
- Managers contact support from the Support tab in GreenRoad Central, while drivers are directed to their local manager or GreenRoad champion.Read 15 Oct 2026 · greenroad.com
- Headquarters
- LinkedIn lists the headquarters as Austin, Texas.Read 15 Oct 2026 · linkedin.com
- Founded
- LinkedIn lists GreenRoad as founded in 2004.Read 15 Oct 2026 · linkedin.com
- AI and analytics
- GreenRoad Central provides AI-powered safety insights, real-time alerts, live tracking, in-depth analytics, and pre-built reports.Read 9 Oct 2026 · greenroad.com
- Central platform
- GreenRoad Central provides live alerts, analytics, tracking and pre-built reports for fleet management.Read 15 Oct 2026 · greenroad.com
- Changelog
- Recent app updates added real-time coaching UI, camera-event video playback, ignition and idling detection, Portuguese language support and remote parameters.Read 15 Oct 2026 · apps.apple.com
- Coaching
- GreenRoad Drive provides voice and visual feedback to help drivers correct risky behavior during trips.Read 9 Oct 2026 · greenroad.com
- Company size
- LinkedIn lists GreenRoad as a privately held software-development company with 51–200 employees.Read 15 Oct 2026 · linkedin.com
- Drive app
- The GreenRoad Drive app turns a smartphone into an in-vehicle coaching tool with feedback, tracking, guidance and gamification.Read 15 Oct 2026 · greenroad.com
- Driving maneuvers
- The platform provides real-time coaching for 150 driving maneuvers.Read 15 Oct 2026 · greenroad.com
- Edge hardware
- GreenRoad Edge provides in-cab coaching through light and sound cues without a screen.Read 15 Oct 2026 · greenroad.com
- Encryption and testing
- GreenRoad says data is encrypted at rest and in transit and that it performs regular penetration testing.Read 15 Oct 2026 · greenroad.com
- Gamification
- GreenRoad uses safety scores, rankings and friendly competition to encourage safer driving.Read 15 Oct 2026 · greenroad.com
- GDPR controls
- The service supports access, deletion and structured data portability requests under GDPR.Read 15 Oct 2026 · greenroad.com
- Geofencing
- GreenRoad offers location-based alerts, including customizable speeding alerts and warnings for high-risk areas.Read 9 Oct 2026 · greenroad.com
- Hosting
- Primary hosting is in AWS Ireland, with offline backups and separated development environments in North America and the UAE.Read 15 Oct 2026 · greenroad.com
- Integration
- GreenRoad says its open API can integrate existing telematics, sensors, and third-party data platforms into a unified fleet view.Read 9 Oct 2026 · greenroad.com
- Limit: asset management
- TechRadar finds asset management basic, with limited support for trailers, equipment and other non-vehicle assets.Read 15 Oct 2026 · techradar.com
- Limit: GPS accuracy
- A Capterra reviewer reports that GPS data is sometimes delayed, producing false readings and notifications.Read 15 Oct 2026 · capterra.com
- Limit: inconsistent events
- App Store reviewers report false positive driving events and missed major events, including inconsistent results between buses.Read 15 Oct 2026 · apps.apple.com
- Limit: iOS location use
- An App Store reviewer complains that the app requires location services to remain on, increasing battery drain.Read 15 Oct 2026 · apps.apple.com
- Limit: onboarding
- G2 and TechRadar reviews report that driver training and establishing baselines can take several weeks.Read 15 Oct 2026 · techradar.com
- Limit: pricing transparency
- TechRadar reports that GreenRoad does not publish pricing and requires a direct quote, making comparisons harder.Read 15 Oct 2026 · techradar.com
- Mobile platforms
- GreenRoad Drive is available on Android and iPhone and can run alongside other apps such as Waze.Read 9 Oct 2026 · greenroad.com
- Open API
- GreenRoad says existing telematics, sensors and third-party data platforms can be connected through an open API.Read 15 Oct 2026 · greenroad.com
- Partner integrations
- The partner program offers partner APIs, technical onboarding and integration support.Read 15 Oct 2026 · greenroad.com
- Partners
- GreenRoad lists partnerships with Pirelli/Prometeon, ST Engineering Electronics, Arthur J. Gallagher International, Optibus, and Stratio.Read 9 Oct 2026 · greenroad.com
- Praise: driver coaching
- G2 reviewers praise the comprehensive safety, location, feedback and coaching functions.Read 15 Oct 2026 · g2.com
- Praise: safety improvement
- An App Store reviewer says the app helped them become calmer and safer by warning before recording a speeding event.Read 15 Oct 2026 · apps.apple.com
- Praise: usability
- A Capterra reviewer says the red-yellow-green status gives immediate driving feedback and the portal clearly shows performance.Read 15 Oct 2026 · capterra.com
- Predictive intelligence
- The AskMila service uses more than 20 years of safety data to identify rising risk before incidents.Read 15 Oct 2026 · greenroad.com
- Rating on Apple App Store
- 2.0 out of 5 from 73 ratingsRead 15 Oct 2026 · apps.apple.com
- Rating on Capterra
- 4.7 out of 5 from 3 reviewsRead 15 Oct 2026 · capterra.com
- Rating on G2
- 4.8 out of 5 from 2 reviewsRead 15 Oct 2026 · g2.com
- Rating on GetApp
- 4.7 out of 5 from 3 reviewsRead 15 Oct 2026 · getapp.com
- Rating on Google Play
- 2.5 out of 5 from 1.63K reviewsRead 15 Oct 2026 · play.google.com
- Retention controls
- Customers can configure retention periods from 30 or 60 days up to 3 or 7 years.Read 15 Oct 2026 · greenroad.com
- Safety features
- The Drive app tracks risky braking, acceleration, cornering, speeding, and lane handling, and provides driver safety scores and team leaderboards.Read 9 Oct 2026 · greenroad.com
- Security and privacy
- GreenRoad’s site links to GDPR information and an ISO 27001 document, and the Drive app supports working-hour settings to support privacy policies.Read 9 Oct 2026 · greenroad.com
- Security certification
- GreenRoad states that it is certified to ISO 27001 and ISO 9001.Read 15 Oct 2026 · greenroad.com
- System requirements
- The iOS app requires iOS 16 or later; its Mac version requires macOS 13 or later and an Apple M1 chip or newer.Read 15 Oct 2026 · apps.apple.com
- Tracking
- The Drive app provides live fleet tracking, location history, and review of past trips and incidents.Read 9 Oct 2026 · greenroad.com
- VideoSense Pro
- VideoSense Pro uses an AI dashcam to capture high-definition video and detect fatigue, phone use, seatbelt issues and harsh driving events.Read 15 Oct 2026 · greenroad.com
- Web access
- GreenRoad Central is accessed through a browser or the GreenRoad Drive app.Read 9 Oct 2026 · greenroad.com
Plans and prices
Strong points and limits
Strong points
- Real-time driver voice and visual feedback
- Live tracking and trip history
- Safety scores and team leaderboards
- AI-powered alerts and analytics
- Deployment without hardware installation
Limits
- Pricing is available on request
- Driver support goes through local managers or champions
- Some features depend on existing smartphones or tablets
- No specific free plan listed
Who it suits
GreenRoad suits fleets in transport, industrial, service, construction, and delivery sectors that need driver coaching and safety monitoring. It also fits organizations integrating existing telematics through an API.
Verdict
GreenRoad combines in-vehicle coaching with manager dashboards, alerts, analytics, and API integration. Its smartphone-based deployment can avoid hardware installation, while pricing requires contacting the company.
Where Specifiction places it
- Fleet Safety Software#1 of 268.6
- Fleet Telematics Software#3 of 348.7
- Fleet Management Software#5 of 408.5
- Fleet software: management, telematics and maintenance#11 of 778.6
- Fleet Dash Camera Software#3 of 218.6