Metadata

Spec sheet

Integrations

Listed integrations include Salesforce, HubSpot, Pipedrive, Pardot, Oracle Eloqua, LinkedIn Ads, Google Ads, Facebook Ads, Snowflake, BigQuery, Zapier and Amazon S3.Read 3 Oct 2026 · metadata.io

Headquarters

1754 Technology Drive, Suite 212, San Jose, CA 95110, United StatesRead 28 Sep 2026 · metadata.io

Approvals and controls

Teams set campaign budgets and approval requirements, and the page says approval gates are tracked with timestamps and reviewer identity.Read 3 Oct 2026 · metadata.io

Campaign optimization

Campaigns can auto-pause when budgets are exhausted, resume when budgets refresh, and reallocate spend based on performance.Read 3 Oct 2026 · metadata.io

Campaign setup

A single campaign brief can direct campaign creation across selected channels without manual duplication of settings.Read 3 Oct 2026 · metadata.io

Channels

The product lists Facebook, Instagram, LinkedIn, X, Reddit, Google, Microsoft Bing, ChatGPT, display, CTV, OOH and audio as supported channels.Read 3 Oct 2026 · metadata.io

Creative tools

Metadata says it can resize uploaded creatives for channel formats and automatically rotate and test creative variants.Read 3 Oct 2026 · metadata.io

Data protection

Metadata says it uses encryption in transit and at rest, strict access controls and authentication to protect data.Read 3 Oct 2026 · metadata.io

Pricing availability

The pricing page says there is no public price list and pricing is scoped per team through a demo.Read 3 Oct 2026 · metadata.io

Product purpose

Metadata automates B2B paid media campaign work, including audience creation, landing pages, ad creatives, commercials, execution and optimization.Read 3 Oct 2026 · metadata.io

Reporting

Reporting includes campaign spend, leads, cost per lead, company engagement and CRM pipeline outcomes.Read 3 Oct 2026 · metadata.io

Security certifications

Metadata lists SOC 2 Type II, ISO 27001 and ISO 27701 certifications.Read 3 Oct 2026 · metadata.io

Target customers

Metadata describes its intended users as enterprise B2B demand and revenue teams responsible for creating demand through paid media.Read 3 Oct 2026 · metadata.io

Plans and prices

Every Metadata plan and price →

Where Specifiction places it

• Social Media Advertising Software#30 of 367.0
• Account-Based Marketing Software#27 of 306.9
• Marketo LaunchPoint Apps#22 of 246.9
• Demand Generation Software#17 of 187.0