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OpenGTM

github.com

Free plan Open source WebWindowsmacOSLinuxAPISelf-hosted
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Spec score 8.4 #11 of 34 in Data Enrichment Software

What it is

OpenGTM is an open-source, self-hosted workspace for go-to-market teams and their agents. It handles lead sourcing and enrichment, AI research with cited answers, buying-intent tracking and sending qualified records to other tools. Workbooks combine imports, formulas, HTTP columns, enrichment waterfalls, AI research and output columns, with estimated spend visible before runs. Teams can segment live audiences, monitor hiring and buying signals, and schedule refreshes and automations. Listed activation destinations include HubSpot, Salesforce, Slack, Sheets, Airtable, Instantly, Smartlead, webhooks, warehouses and consent-gated ad audiences. The workspace is also available through REST, webhooks and an auditable MCP server with scoped read and write access. The project says data remains on the user's infrastructure and external calls use provider keys selected by the user. Teams can set workbook budgets to stop paid calls at a ceiling, although provider charges may apply. The software is free under AGPL-3.0. Installation requires Git, Docker with Compose v2 and roughly 4 GB of RAM. The project is pre-1.0; public multi-tenant hosting needs further work beyond team-controlled Compose deployment.

Spec sheet

What it does
OpenGTM is a self-hosted workspace for sourcing leads, enriching records, researching accounts with AI, monitoring buying signals, and routing results to sales tools.Read 15 Oct 2026 · github.com
Product
OpenGTM is an open-source, self-hosted workspace for GTM teams and their agents.Read 3 Oct 2026 · github.com
Intended users
The README describes OpenGTM as an open-source, self-hosted alternative to Clay.com for lead sourcing, enrichment, AI research, buying signals, and outbound automation.Read 3 Oct 2026 · github.com
API
A generated REST reference exposes endpoints for leads, workbooks, audiences, automations, CRM, outreach, signals, governance, and other operations.Read 15 Oct 2026 · opengtm.palash.dev
Integrations
Documented destinations include HubSpot, Salesforce, Slack, Google Sheets, Airtable, Instantly, Smartlead, webhooks, warehouses, and consent-gated ad audiences.Read 15 Oct 2026 · github.com
License
The software is released under the GNU Affero General Public License version 3.0.Read 15 Oct 2026 · github.com
Agent access
The same workspace is accessible through REST, webhooks, and an auditable MCP server with scoped read and write capabilities.Read 3 Oct 2026 · github.com
AI research
Research and agent columns fetch cited sources and keep source URLs alongside generated answers.Read 15 Oct 2026 · opengtm.palash.dev
AI tools
The MCP guide says the server supports Claude, Codex, OpenCode, Pi, Cursor, Windsurf, and other stdio MCP clients.Read 3 Oct 2026 · opengtm.palash.dev
Buying signals
The system can watch hiring and buying signals and trigger scheduled refreshes and automations.Read 15 Oct 2026 · github.com
Chrome extension
The 3.0.0 release lists a Chrome capture extension among the shipped components.Read 15 Oct 2026 · github.com
Company activity
Crunchbase says the company develops go-to-market data infrastructure, software, and research for AI agents and revenue teams.Read 15 Oct 2026 · crunchbase.com
Company listing
Crunchbase describes OpenGTM as a private, active, for-profit company headquartered in San Francisco, California.Read 15 Oct 2026 · crunchbase.com
Data control
The project says data stays on the user's infrastructure and third-party calls use provider keys chosen by the user.Read 3 Oct 2026 · github.com
Documentation
The documentation site includes getting-started guides, concepts, provider and LLM guides, integrations, self-hosting, architecture, CLI material, and a generated REST reference.Read 15 Oct 2026 · opengtm.palash.dev
Enrichment waterfalls
Provider waterfalls run enrichment attempts in cost-aware order and show estimated spend before execution.Read 15 Oct 2026 · opengtm.palash.dev
Installation
Docker Compose v2, Git, about 4 GB of RAM, and roughly two CPUs are documented for a comfortable single-node installation.Read 15 Oct 2026 · opengtm.palash.dev
Launch news
A LinkedIn launch post dated about ten months before the October 15, 2026 research date presented OpenGTM as an AI and GTM research lab focused on open data models and standards.Read 15 Oct 2026 · linkedin.com
Lead sourcing
The product can search for companies and people using industry, geography, and keyword criteria.Read 15 Oct 2026 · opengtm.palash.dev
Lead workflow
It sources companies and people, enriches rows through cost-ordered provider waterfalls, researches questions with cited agents, tracks buying intent, and sends qualified records to other tools.Read 3 Oct 2026 · github.com
Limit: billing scope
Skillget states that billing primitives exist, but taxes, refunds, subscriptions, and customer-lifecycle operations are not implemented.Read 15 Oct 2026 · skillget.dev
Limit: hosted multi-tenancy
The project states that public multi-tenant hosting still needs additional egress, identity, custody, restore, and security-review work.Read 15 Oct 2026 · github.com
Limit: product breadth
The project says its provider catalog is still growing and that it is not a pixel-for-pixel Clay clone.Read 15 Oct 2026 · github.com
Limit: production hardening
Skillget records remaining work for an outbound egress proxy, managed key custody, SSO and audit export, restore drills, and external security review before hosting mutually hostile tenants.Read 15 Oct 2026 · skillget.dev
Maturity and hosting limit
The security policy describes OpenGTM as pre-1.0, while the README says public multi-tenant hosting needs additional work beyond team-controlled Compose deployment.Read 3 Oct 2026 · github.com
MCP and agents
An auditable MCP server provides scoped read and write access, with setup examples for agent clients and HTTP transport.Read 15 Oct 2026 · opengtm.palash.dev
n8n integration
The project documents an n8n community node for using OpenGTM workflows from n8n.Read 15 Oct 2026 · opengtm.palash.dev
Outbound automation
OpenGTM supports multi-step SMTP outreach sequences with per-lead state and rate limiting.Read 15 Oct 2026 · skillget.dev
Praise: cost visibility
Skillget highlights pre-run spend estimates, per-provider cost and yield tracking, and workbook spending ceilings as implemented strengths.Read 15 Oct 2026 · skillget.dev
Praise: ownership
Skillget describes the product as keeping customer data, provider keys, and infrastructure under the operator’s control.Read 15 Oct 2026 · skillget.dev
Products listed
Crunchbase lists PRISMA, a machine-readable GTM ontology, and GTM Evaluation, a service analyzing CRM, warehouse, and spreadsheet data.Read 15 Oct 2026 · crunchbase.com
Rating on Skillget
0.0 out of 5 from 0 reviews.Read 15 Oct 2026 · skillget.dev
Release news
The changelog dates the first public 3.0.0 release to September 24, 2026 and lists workbooks, waterfalls, agentic research, outputs, outreach, signals, automations, workspace RLS, MCP, n8n, and Chrome extension support.Read 15 Oct 2026 · github.com
Security controls
The security model documents short-lived access tokens, rotating refresh tokens, fail-closed PostgreSQL row-level security, URL SSRF filtering, encrypted workspace credentials, and hashed MCP tokens.Read 15 Oct 2026 · opengtm.palash.dev
Security posture
The production checklist calls for production secrets, changed default passwords, TLS termination, and backups of both PostgreSQL and the data volume.Read 3 Oct 2026 · opengtm.palash.dev
Security reporting
The security policy requests private vulnerability reports through GitHub or [email protected] and says maintainers aim to acknowledge reports within 72 hours.Read 3 Oct 2026 · github.com
Self-hosting architecture
The Compose stack includes PostgreSQL, Redis, FastAPI, workers, a scheduler, and nginx, with workers scalable horizontally.Read 15 Oct 2026 · opengtm.palash.dev
Setup requirements
The repository says installation requires Git, Docker with Compose v2, and roughly 4 GB of available RAM; its demo does not require provider keys.Read 3 Oct 2026 · github.com
Signals and automation
Live audiences can segment records, watch hiring and buying signals, and trigger scheduled refreshes and automations.Read 3 Oct 2026 · github.com
Spend controls
The landing page says teams can review an estimate before each run and set a workbook budget that stops paid calls before exceeding its ceiling.Read 3 Oct 2026 · opengtm.palash.dev
Supported desktop environments
The README documents laptop installation on macOS, Linux, and Windows using Docker Desktop for Windows.Read 3 Oct 2026 · github.com
Supported operating systems
Laptop instructions are provided for macOS, Linux, and Windows PowerShell with Docker Desktop.Read 15 Oct 2026 · opengtm.palash.dev
Workbooks
Workbooks support imported leads, formulas, HTTP columns, enrichment waterfalls, AI research, and output columns.Read 15 Oct 2026 · github.com

Plans and prices

OpenGTM (self-hosted) Free Open-source AGPL-3.0 · run on your own infrastructure · third-party provider costs may apply Read 3 Oct 2026 · github.com
OpenGTM self-hosted Free self-hosted deployment · user supplies infrastructure and provider costs · AGPL-3.0 Read 15 Oct 2026 · skillget.dev

Every OpenGTM plan and price →

Strong points and limits

Strong points

  • Open-source and self-hosted under AGPL-3.0.
  • Shows estimated spend before workbook runs.
  • Supports budget ceilings for paid calls.
  • Offers REST, webhooks and MCP access.
  • Includes CRM and outbound activation destinations.

Limits

  • Third-party provider costs may apply.
  • Installation requires Git and Docker Compose v2.
  • Requires roughly 4 GB of available RAM.
  • Project is described as pre-1.0.

Who it suits

OpenGTM is aimed at go-to-market teams seeking a self-hosted workspace for lead sourcing, enrichment, research, buying signals and outbound automation. It requires Docker-based installation and teams to manage their own infrastructure.

Verdict

OpenGTM combines sourcing, enrichment and research workflows with user-controlled hosting and spend limits. It is free to run as software, but setup requirements and external provider charges remain relevant.

Where Specifiction places it

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