Tech riderRev. 12 Oct 2026
  1. 1Runs onWeb
  2. 2Costspaid from $695/mo
2 lines stated Written from the maker's own pages: perpetua.io
The Perpetua homepage

Overview

Perpetua is ranked #131 of 131 in marketing automation software on Specifiction, made by Perpetua (Portsmouth, New Hampshire, United States). It runs on Web. There is no free plan. Paid plans start at $695/mo.

Perpetua plans and pricing

All plans
Essentials $695/mo billed monthly Up to 10k in monthly ad spend perpetua.io · 20 Sept 2026
Growth $695/mo plus % of ad spend Over 10k in monthly ad spend perpetua.io · 20 Sept 2026
Premium Over 500k in monthly ad spend perpetua.io · 20 Sept 2026
Growth $695/mo + % of ad spend Over 10k in monthly ad spend · hourly reporting and intraday optimization · Client Success team perpetua.io · 12 Oct 2026
Essentials $695/mo Up to 10k in monthly ad spend · AI-powered bid optimization · chat support perpetua.io · 12 Oct 2026
Premium Custom Over 500k in monthly ad spend · custom AMC reporting · custom integrations and dashboards · dedicated account team perpetua.io · 12 Oct 2026

Compared on marketing automation software

Free plan
Noperpetua.io
Paid from
$695/moperpetua.io

Facts

Purpose
Perpetua is retail media optimization software designed to improve ad performance and incremental business growth.perpetua.io · 12 Oct 2026
Campaign automation
Its ad engine automates campaign creation, execution, and optimization based on goals such as growth, profitability, brand defense, and awareness.perpetua.io · 12 Oct 2026
Amazon advertising
The Amazon product supports Sponsored Ads and describes automated daily bid adjustments against a target ACoS.perpetua.io · 12 Oct 2026
Ad formats
Its Amazon offering includes Sponsored Brands, Sponsored Brands video, Sponsored Display, and Amazon DSP.perpetua.io · 12 Oct 2026
Analytics
Perpetua offers customizable reporting to measure advertising impact across channels and marketplaces and view business and product performance by category.perpetua.io · 12 Oct 2026
Support
Essentials includes chat support, Slack community access, and Perpetua Ad School video tutorials.perpetua.io · 12 Oct 2026
Growth support
Growth includes access to Perpetua’s Client Success team, tailored onboarding and launch strategy, 3- and 6-week check-ins, and business reviews on request.perpetua.io · 12 Oct 2026
Premium support
Premium includes a dedicated account team, white-glove account activation, personalized onboarding sessions and workshops, and monthly business reviews.perpetua.io · 12 Oct 2026
Agency offering
Perpetua offers agencies custom pricing and describes workflows for campaign activation, measurement, optimization, and reporting across marketplaces and ad units.perpetua.io · 12 Oct 2026
AI connector limitation
The Perpetua MCP beta is read-only and cannot pause campaigns, change budgets, or adjust targets.help.perpetua.io · 12 Oct 2026
Company mission
Perpetua states its mission is to give superpowers to anyone that sells online.perpetua.io · 12 Oct 2026

Company

Headquarters
Portsmouth, New Hampshire, United Statesperpetua.io · 28 Sept 2026

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Sources