Marketing

Best PPC Software in 2026

01 GetChannel
GetChannel is aimed at performance marketers and agencies running ads on three or more platforms.

From $99/mo Free plan Web · API
8.4 Visit Specs
02 Helium 10
Helium 10 suits e-commerce brands managing sales across marketplaces such as Amazon, TikTok Shop, and Walmart.

From $8.25/mo Free plan Web · iOS · Android · Browser extension
8.4 Visit Specs
03 Google Keyword Planner
It suits advertisers planning Search campaigns who need keyword ideas, search-volume estimates, cost estimates, competitor keywords, and forecasting.

Free plan Web · API
7.9 Visit Specs
04 ReportGarden
From $75/mo Free trial Web · API
7.9 Visit Specs
05 SellerApp
From $99/mo Free plan Web · API · Browser extension
7.9 Visit Specs
06 SpyFu
SpyFu suits SEO, paid-search and agency users who need keyword, competitor, backlink and ranking data through web or API access.

From $29/mo Web · API
7.9 Visit Specs
07 Perpetua
From $695/mo Web
7.5 Visit Specs
08 Snapchat Ads
Web · iOS · Android · API
7.2 Visit Specs
09 WordStream Free Keyword Tool
Free plan Web
7.0 Visit Specs
10 Reddit
Web · iOS · Android
6.7 Visit Specs
11 Teikametrics
From $179/mo Free plan Web
6.7 Visit Specs
12 Adalysis
Web
6.0 Visit Specs
13 Apple Search Ads
Web
5.9 Visit Specs
14 Skai
Web
5.9 Visit Specs
15 Microsoft Advertising
Web
5.7 Visit Specs
16 Quartile
Web
5.7 Visit Specs

How this list is ordered. Specifiction scores each tool on how fully its maker documents it, whether its prices are published, where the research puts it, the platforms it runs on and whether it can be tried for free (how we rank). Makers can also buy a numbered place (how Specifiction is paid for).

Compare GetChannel and Helium 10 Get a place on this list

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