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SpyFu

spyfu.com

From $29/mo WebAPI
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Spec score 8.6 #21 of 245 in SEO tools

What it is

SpyFu is a web and API service for SEO, paid-search and competitor research. Its listed tools cover keyword research, rank tracking, site audits, backlink analysis, competitor research and reporting. The service says its live SEO and PPC intelligence refreshes every 15 seconds, with more than 18 years of historical data and indexing across 152 million websites. Users can work through the web service, API, SpyFu GPT or ChatGPT integration, with Google Search Console also listed as an integration. Reports can be white-labeled, automated, exported as PDFs or shared through other exports. Google Ads competitor keyword downloads have no download limits. SpyFu offers a free access option, but states no free-tier limits. Paid plans include Basic at $39 a month billed monthly or $29 a month billed annually; Pro + AI is $119 a month after its first month, or $89 a month annually; Team / Agency is 249.00 USD monthly or 187.00 USD annually.

Spec sheet

Free plan
YesRead 20 Sep 2026 · spyfu.com
Paid from
29Read 20 Sep 2026 · spyfu.com
Available Integrations
Plans list ChatGPT and Google Search Console integrations.Read 28 Sep 2026 · spyfu.com
Founded
2006Read 23 Sep 2026 · spyfu.com
Annual Savings
Annual plans offer three months free and 25% savings.Read 28 Sep 2026 · spyfu.com
API Access
The API provides documented endpoints for stack customization and automated exports.Read 28 Sep 2026 · spyfu.com
Backlink analysis
YesRead 20 Sep 2026 · spyfu.com
Cancellation Policy
Customers can cancel anytime by email, live chat, phone, MyAccount, Facebook, or Twitter.Read 28 Sep 2026 · spyfu.com
Company Identity
The company is SpyFu, Inc., founded or operating for more than 18 years according to its historical data claim.Read 28 Sep 2026 · spyfu.com
Competitor research
YesRead 20 Sep 2026 · spyfu.com
Contract Terms
Plans have no contracts and no cancellation hoops or fine print.Read 28 Sep 2026 · spyfu.com
Data Coverage
SpyFu indexes over 7.2 trillion search results across 152 million websites.Read 28 Sep 2026 · spyfu.com
Data Freshness
Live SEO and PPC intelligence is refreshed every 15 seconds.Read 28 Sep 2026 · spyfu.com
Free Access
The site invites users to try SpyFu free, but no free-tier limits are stated.Read 28 Sep 2026 · spyfu.com
Historical Data
SpyFu provides more than 18 years of historical data.Read 28 Sep 2026 · spyfu.com
Keyword Downloads
Google Ads competitor keyword downloads have no download limits.Read 28 Sep 2026 · spyfu.com
Keyword research
YesRead 20 Sep 2026 · spyfu.com
Platforms And Apps
SpyFu offers a web service, ChatGPT integration, SpyFu GPT, and an API.Read 28 Sep 2026 · spyfu.com
Rank tracking
YesRead 20 Sep 2026 · spyfu.com
Refund Policy
SpyFu offers a 30-day, no-questions-asked money-back guarantee.Read 28 Sep 2026 · spyfu.com
Reporting And Sharing
SpyFu supports white-labeled reporting, automated reports, PDFs, and exports.Read 28 Sep 2026 · spyfu.com
Site Audit
The AI-powered site audit scans for over 100 technical and on-page issues.Read 28 Sep 2026 · spyfu.com
Starting Price
Membership starts at $33 per month.Read 28 Sep 2026 · spyfu.com
Support Options
Cancellation and contact support are available through email, live chat, and phone.Read 28 Sep 2026 · spyfu.com
Team Users
The Team/Agency plan includes five users, with additional users available for $30 each.Read 28 Sep 2026 · spyfu.com
Tracked keywords
5000Read 20 Sep 2026 · spyfu.com

Plans and prices

Basic $39 a month billed monthly 10k row search results · 10k row data exports · 1 live site tracking project · 5k weekly tracked keyword rankings · 10 automated reports · 1 user Read 20 Sep 2026 · spyfu.com
Pro + AI $119 a month The page shows $59 for the first month and $119/month thereafter; the introductory price is excluded. Unlimited search results · Unlimited data exports · 10 live site tracking projects · 15k weekly tracked keyword rankings · 100 automated reports · 1 user included Read 20 Sep 2026 · spyfu.com
Team / Agency $249 a month billed monthly Unlimited search results · Unlimited data exports · Unlimited live site tracking projects · 50k weekly tracked keyword rankings · Unlimited automated reports · 5 users included Read 20 Sep 2026 · spyfu.com
Basic Annual Plan $29 a month billed annually at $29/month Save $120 per year Read 28 Sep 2026 · spyfu.com
Basic Monthly Plan $39 a month billed monthly Read 28 Sep 2026 · spyfu.com
Pro + AI Monthly Plan $59 a month $59 for the first month, then $119/month First month introductory price Read 28 Sep 2026 · spyfu.com
Pro + AI Annual Plan $89 a month billed annually at $89/month Save $360 per year Read 28 Sep 2026 · spyfu.com
Team / Agency Annual Plan $187 a month billed annually at $187/month Save $744 per year Read 28 Sep 2026 · spyfu.com
Team / Agency Monthly Plan $249 a month billed monthly Read 28 Sep 2026 · spyfu.com

Every SpyFu plan and price →

Strong points and limits

Strong points

  • Keyword, rank and backlink research
  • Site audits and competitor analysis
  • API, web, SpyFu GPT and ChatGPT access
  • Data refreshes every 15 seconds
  • 30-day money-back guarantee

Limits

  • Basic monthly plan costs 39.00 USD
  • Pro + AI becomes 119.00 USD monthly after first month
  • Team / Agency monthly plan costs 249.00 USD

Who it suits

SpyFu suits SEO, paid-search and agency users who need keyword, competitor, backlink and ranking data through web or API access. Its reporting and team plans also fit organizations sharing recurring research.

Verdict

SpyFu provides broad SEO and paid-search research with API access, reporting and extensive historical data. Buyers should distinguish the free access invitation from the detailed paid plans and their billing terms.

Where Specifiction places it

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